The transaction will bring the Cigar City (Jai Alai IPA and Florida Man IPA), Oskar Blues (Dale’s Pale Ale and Wild Basin
The transaction is expected to close in the first calendar quarter of 2022 and is subject to customary closing conditions, including regulatory approvals. Monster’s organizational structure for its existing energy beverage business will remain unchanged. CANarchy will function independently, retaining its own organizational structure and team, led by
“This transaction provides us with a springboard from which to enter the alcoholic beverage sector,” said Monster’s Vice Chairman and Co-Chief Executive Officer
“The addition of CANarchy and its brands to the Monster beverage portfolio represents an excellent opportunity to further grow our already robust product offerings,” added Monster’s Chairman and Co-Chief Executive Officer
“The team at CANarchy is thrilled to be joining Monster,” said CANarchy’s Chief Executive Officer
Evercore served as financial advisor, and
Based in
Founded in 2015, CANarchy is a disruptive collective of like-minded brewers dedicated to bringing high-quality, innovative flavors to drinkers everywhere. The portfolio of craft brands includes offerings from
Forward-Looking Statements
Certain statements made in this announcement may constitute “forward-looking statements” within the meaning of the
CONTACTS:
Chairman and Co-Chief Executive Officer
(951) 739-6200
Vice Chairman and Co-Chief Executive Officer
(951) 739-6200
(310) 279-5980
Source: Monster Beverage Corporation