Table of Contents

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

Form 10-Q

 

Quarterly Report Pursuant to Section 13 or 15(d)

of the Securities Exchange Act of 1934

 

 

For the quarterly period ended March 31, 2009

Commission File Number 0-18761

 

 

HANSEN NATURAL CORPORATION

(Exact name of Registrant as specified in its charter)

 

 

Delaware

 

 

39-1679918

 

(State or other jurisdiction of

 

 

(I.R.S. Employer

 

incorporation or organization)

 

 

Identification No.)

 

550 Monica Circle, Suite 201

Corona, California 92880

(Address of principal executive offices) (Zip code)

 

(951) 739 – 6200

(Registrant’s telephone number, including area code)

 

Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

 

Yes  X    No __

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

 

Yes _  No __

 

Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company.  See definition of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large Accelerated Filer x

Accelerated filer o

Non-accelerated filer o (Do not check if smaller reporting

Smaller reporting company o

company)

 

 

Indicate by check mark whether the Registrant is a shell company (as defined by Rule 12b-2 of the Exchange Act).

 

Yes        No   X   

 

The Registrant had 90,573,984 shares of common stock, par value $0.005 per share, outstanding as of April 29, 2009.

 



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

MARCH 31, 2009

 

INDEX

 

 

 

Page No.

Part I.

FINANCIAL INFORMATION

 

 

 

 

Item 1.

Condensed Consolidated Financial Statements (Unaudited)

 

 

 

 

 

Condensed Consolidated Balance Sheets as of
March 31, 2009 and December 31, 2008

3

 

 

 

 

Condensed Consolidated Statements of Income for the
Three-Months Ended March 31, 2009 and 2008

4

 

 

 

 

Condensed Consolidated Statements of Cash Flows for the
Three-Months Ended March 31, 2009 and 2008

5

 

 

 

 

Notes to Condensed Consolidated Financial Statements

7

 

 

 

Item 2.

Management’s Discussion and Analysis of Financial
Condition and Results of Operations

25

 

 

 

Item 3.

Quantitative and Qualitative Disclosures About Market Risk

41

 

 

 

Item 4.

Controls and Procedures

42

 

 

 

Part II.

OTHER INFORMATION

 

 

 

 

Item 1.

Legal Proceedings

42

 

 

 

Item 1A.

Risk Factors

46

 

 

 

Item 2.

Unregistered Sales of Equity Securities and Use of Proceeds

46

 

 

 

Item 3.

Defaults Upon Senior Securities

46

 

 

 

Item 4.

Submission of Matters to a Vote of Security Holders

46

 

 

 

Item 5.

Other Information

46

 

 

 

Item 6.

Exhibits

46

 

 

 

 

Signatures

47

 

2



Table of Contents

 

PART I – FINANCIAL INFORMATION

 

ITEM 1. CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

CONDENSED CONSOLIDATED BALANCE SHEETS

AS OF MARCH 31, 2009 AND DECEMBER 31, 2008

(In Thousands, Except Par Value) (Unaudited)

 

 

 

March 31,
2009

 

December 31,
2008

 

ASSETS

 

 

 

 

 

 

 

CURRENT ASSETS:

 

 

 

 

 

 

 

Cash and cash equivalents

 

$

279,123

 

 

$

256,801

 

 

Short-term investments

 

4,975

 

 

29,145

 

 

Trade accounts receivable, net

 

95,739

 

 

45,233

 

 

Distributor receivables

 

24,365

 

 

90,722

 

 

Inventories

 

110,101

 

 

116,326

 

 

Prepaid expenses and other current assets

 

8,990

 

 

8,379

 

 

Prepaid income taxes

 

-

 

 

4,977

 

 

Deferred income taxes

 

9,741

 

 

9,741

 

 

Total current assets

 

533,034

 

 

561,324

 

 

 

 

 

 

 

 

 

 

INVESTMENTS

 

86,539

 

 

89,567

 

 

PROPERTY AND EQUIPMENT, net

 

17,677

 

 

14,389

 

 

DEFERRED INCOME TAXES

 

64,583

 

 

65,748

 

 

INTANGIBLES, net

 

28,993

 

 

28,365

 

 

OTHER ASSETS

 

1,864

 

 

2,444

 

 

 

 

$

732,690

 

 

$

761,837

 

 

 

 

 

 

 

 

 

 

LIABILITIES AND STOCKHOLDERS’ EQUITY

 

 

 

 

 

 

 

CURRENT LIABILITIES:

 

 

 

 

 

 

 

Accounts payable

 

$

55,784

 

 

$

64,787

 

 

Accrued liabilities

 

26,096

 

 

12,524

 

 

Accrued distributor terminations

 

11,925

 

 

102,282

 

 

Accrued compensation

 

3,169

 

 

6,782

 

 

Current portion of debt

 

1,149

 

 

959

 

 

Income taxes payable

 

10,847

 

 

-

 

 

Total current liabilities

 

108,970

 

 

187,334

 

 

 

 

 

 

 

 

 

 

DEFERRED REVENUE

 

138,373

 

 

138,187

 

 

 

 

 

 

 

 

 

 

COMMITMENTS AND CONTINGENCIES (Note 9)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

STOCKHOLDERS’ EQUITY:

 

 

 

 

 

 

 

Common stock - $0.005 par value; 120,000 shares authorized;
97,097 shares issued and 90,574 outstanding as of March 31, 2009;
96,851 shares issued and 90,328 outstanding as of December 31, 2008

 

485

 

 

484

 

 

Additional paid-in capital

 

122,060

 

 

117,106

 

 

Retained earnings

 

503,245

 

 

461,680

 

 

Accumulated other comprehensive loss

 

(8,314

)

 

(10,825

)

 

Common stock in treasury, at cost; 6,523 shares as of
March 31, 2009 and December 31, 2008, respectively

 

(132,129

)

 

(132,129

)

 

Total stockholders’ equity

 

485,347

 

 

436,316

 

 

 

 

$

732,690

 

 

$

761,837

 

 

 

See accompanying notes to condensed consolidated financial statements.

 

3



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF INCOME

FOR THE THREE-MONTHS ENDED MARCH 31, 2009 AND 2008

(In Thousands, Except Per Share Amounts) (Unaudited)

 

 

 

 

Three-Months Ended
March 31,

 

 

 

2009

 

2008

 

 

 

 

 

 

 

 

 

NET SALES

 

$

244,206

 

 

$

212,178

 

 

 

 

 

 

 

 

 

 

COST OF SALES

 

114,027

 

 

107,459

 

 

 

 

 

 

 

 

 

 

GROSS PROFIT

 

130,179

 

 

104,719

 

 

 

 

 

 

 

 

 

 

OPERATING EXPENSES

 

64,402

 

 

61,891

 

 

 

 

 

 

 

 

 

 

OPERATING INCOME

 

65,777

 

 

42,828

 

 

 

 

 

 

 

 

 

 

OTHER (EXPENSE) INCOME:

 

 

 

 

 

 

 

Interest and other income, net

 

1,016

 

 

3,626

 

 

Other-than-temporary impairment of investments

 

(3,539

)

 

-

 

 

Total other (expense) income

 

(2,523

)

 

3,626

 

 

 

 

 

 

 

 

 

 

INCOME BEFORE PROVISION FOR INCOME TAXES

 

63,254

 

 

46,454

 

 

 

 

 

 

 

 

 

 

PROVISION FOR INCOME TAXES

 

21,689

 

 

17,643

 

 

 

 

 

 

 

 

 

 

NET INCOME

 

$

41,565

 

 

$

28,811

 

 

 

 

 

 

 

 

 

 

NET INCOME PER COMMON SHARE:

 

 

 

 

 

 

 

Basic

 

$

0.46

 

 

$

0.31

 

 

Diluted

 

$

0.44

 

 

$

0.29

 

 

 

 

 

 

 

 

 

 

WEIGHTED AVERAGE NUMBER OF SHARES OF COMMON STOCK AND COMMON STOCK EQUIVALENTS:

 

 

 

 

 

 

 

Basic

 

90,433

 

 

93,314

 

 

Diluted

 

95,316

 

 

99,007

 

 

 

See accompanying notes to condensed consolidated financial statements.

 

4



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

FOR THE THREE-MONTHS ENDED MARCH 31, 2009 AND 2008

(In Thousands) (Unaudited)

 

 

 

 

Three-Months Ended

 

 

 

March 31, 2009

 

March 31, 2008

 

CASH FLOWS FROM OPERATING ACTIVITIES:

 

 

 

 

 

 

 

Net income

 

$

41,565

 

 

$

28,811

 

 

Adjustments to reconcile net income to net cash (used in) provided by operating activities:

 

 

 

 

 

 

 

Amortization of trademark

 

32

 

 

14

 

 

Depreciation and other amortization

 

1,069

 

 

730

 

 

Loss on disposal of property and equipment

 

62

 

 

1

 

 

Stock-based compensation

 

2,735

 

 

2,110

 

 

Impairment on investments

 

3,539

 

 

-

 

 

Deferred income taxes

 

-

 

 

(55

)

 

Tax benefit from exercise of stock options

 

(1,205

)

 

(1,047

)

 

Reversal of doubtful accounts

 

-

 

 

(15

)

 

Effect on cash of changes in operating assets and liabilities:

 

 

 

 

 

 

 

Accounts receivable

 

(50,559

)

 

(246

)

 

Distributor receivables

 

66,358

 

 

-

 

 

Inventories

 

5,910

 

 

(11,644

)

 

Prepaid expenses and other current assets

 

(613

)

 

(3,787

)

 

Prepaid income taxes

 

4,977

 

 

-

 

 

Accounts payable

 

(8,146

)

 

3,901

 

 

Accrued liabilities

 

12,279

 

 

3,303

 

 

Accrued distributor terminations

 

(90,335

)

 

(260

)

 

Accrued compensation

 

(3,614

)

 

(3,101

)

 

Income taxes payable

 

12,052

 

 

7,688

 

 

Deferred revenue

 

186

 

 

(475

)

 

Net cash (used in) provided by operating activities

 

(3,708

)

 

25,928

 

 

CASH FLOWS FROM INVESTING ACTIVITIES:

 

 

 

 

 

 

 

Sales and maturities of held-to-maturity investments

 

14,966

 

 

-

 

 

Sales of available-for-sale investments

 

11,629

 

 

114,850

 

 

Purchases of available-for-sale investments

 

-

 

 

(102,358

)

 

Purchases of property and equipment

 

(3,354

)

 

(886

)

 

Proceeds from sale of property and equipment

 

42

 

 

-

 

 

Additions to trademarks

 

(660

)

 

(323

)

 

Decrease (increase) in other assets

 

578

 

 

(12

)

 

Net cash provided by investing activities

 

23,201

 

 

11,271

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES:

 

 

 

 

 

 

 

Principal payments on long-term debt

 

(397

)

 

(319

)

 

Tax benefit from exercise of stock options

 

1,205

 

 

1,047

 

 

Issuance of common stock

 

1,031

 

 

808

 

 

Net cash provided by financing activities

 

1,839

 

 

1,536

 

 

 

 

 

 

 

 

 

 

Effect of exchange rate changes on cash and cash equivalents

 

990

 

 

-

 

 

 

 

 

 

 

 

 

 

NET INCREASE IN CASH AND CASH EQUIVALENTS

 

22,322

 

 

38,735

 

 

CASH AND CASH EQUIVALENTS, beginning of period

 

256,801

 

 

12,440

 

 

CASH AND CASH EQUIVALENTS, end of period

 

$

279,123

 

 

$

51,175

 

 

 

 

 

 

 

 

 

 

SUPPLEMENTAL INFORMATION:

 

 

 

 

 

 

 

Cash paid during the year for:

 

 

 

 

 

 

 

Interest

 

$

16

 

 

$

14

 

 

Income taxes

 

$

4,662

 

 

$

10,011

 

 

 

5



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

FOR THE THREE-MONTHS ENDED MARCH 31, 2009 AND 2008

(In Thousands) (Unaudited) (Continued)

 

SUPPLEMENTAL DISCLOSURE OF NON-CASH ITEMS

 

Hansen Natural Corporation entered into capital leases for the acquisition of promotional vehicles of $0.6 million and $0.09 million for the three-months ended March 31, 2009 and 2008, respectively.

 

Included in accounts payable is equipment purchased of $0.5 million and $0.04 million as of March 31, 2009 and 2008, respectively.

 

See accompanying notes to condensed consolidated financial statements.

 

6



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

1.                                    BASIS OF PRESENTATION

 

Reference is made to the Notes to Consolidated Financial Statements, in the Company’s Annual Report on Form 10-K for the year ended December 31, 2008 (“Form 10-K”), for a summary of significant accounting policies utilized by Hansen Natural Corporation (“Hansen” or the “Company”) and its wholly-owned subsidiaries, Hansen Beverage Company (“HBC”), Monster LDA Company, formerly known as Hard e Beverage Company and previously known as Hard Energy Company and as CVI Ventures, Inc., Monster Energy UK Limited (Incorporated in the United Kingdom), a direct wholly owned subsidiary of HBC, Monster Energy Limited (incorporated in Ireland), a direct wholly owned subsidiary of HBC, Monster Energy AU Pty, Ltd. (incorporated in Australia), a direct wholly owned subsidiary of HBC, Blue Sky Natural Beverage Co. (“Blue Sky”), a direct wholly owned subsidiary of HBC and Hansen Junior Juice Company (“Junior Juice”), a direct  wholly owned subsidiary of HBC and other disclosures, which should be read in conjunction with this Quarterly Report on Form 10-Q (“Form 10-Q”).  HBC conducts the vast majority of the Company’s operating business and generates substantially all of the Company’s operating revenues.

 

The Company’s financial statements included in this Form 10-Q have been prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”) and Securities and Exchange Commission (“SEC”) rules and regulations applicable to interim financial reporting.  They do not include all the information and footnote disclosures normally included in annual financial statements prepared in accordance with GAAP.  The information set forth in these interim condensed consolidated financial statements for the three-months ended March 31, 2009 and 2008 is unaudited and reflects all adjustments, which include only normal recurring adjustments and which in the opinion of management are necessary to make the interim condensed consolidated financial statements not misleading.  Results of operations for periods covered by this report may not necessarily be indicative of results of operations for the full year.

 

The preparation of financial statements in conformity with GAAP necessarily requires management to make estimates and assumptions that affect the reported amount of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting periods.  Actual results could differ from these estimates.

 

2.         RECENT ACCOUNTING PRONOUNCEMENTS

 

On January 1, 2008, the Company adopted Statement of Financial Accounting Standard (“SFAS”) No. 157, “Fair Value Measurements” (“SFAS No. 157”), for its financial assets and liabilities. The Company’s adoption of SFAS No. 157 did not have a material impact on its financial position, results of operations or liquidity.  In  accordance with Financial Accounting Standards Board (“FASB”) Staff Position (“FSP”) FAS 157-2, “Effective Date of FASB Statement No. 157” (“FSP 157-2”), the Company elected to defer until January 1, 2009 the adoption of SFAS No. 157 for all nonfinancial assets and liabilities that are not recognized or disclosed at fair value in the financial statements on a recurring basis. The adoption of SFAS No. 157 for those assets and liabilities within the scope of FSP 157-2 did not have a material impact on the Company’s financial position, results of operations and liquidity.

 

7



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

On January 1, 2009, the Company adopted FSP FAS 142-3, “Determination of Useful Life of Intangible Assets” (“FSP 142-3”). FSP 142-3 amends the factors that should be considered in developing the renewal or extension assumptions used to determine the useful life of a recognized intangible asset under SFAS No.142, “Goodwill and Other Intangible Assets.” FSP 142-3 also requires expanded disclosure related to the determination of intangible asset useful lives. FSP 142-3 is effective for fiscal years beginning after December 15, 2008. The Company’s adoption of FSP 142-3 did not have a material impact on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 107-1 and Accounting Principles Board (“APB”) 28-1, “Interim Disclosures about Fair Value of Financial Instruments” (“FSP 107-1”).  FSP 107-1 amends SFAS No. 107, “Disclosures About Fair Value of Financial Instruments,” to require disclosures about fair value of financial instruments for interim reporting periods of publicly traded companies as well as in annual financial statements.  FSP 107-1 also amends APB Opinion No. 28, “Interim Financial Reporting,” to require those disclosures in summarized financial information at interim reporting periods.  FSP 107-1 is effective for interim reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 107-1 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 107-1 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 107-1 on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 115-2 and FAS 124-2, “Recognition and Presentation of Other-Than-Temporary Impairments” (“FSP 115-2”).  FSP 115-2 amends the other-than-temporary impairment guidance for debt securities to make the guidance more operational and to improve the presentation and disclosure of other-than-temporary impairments on debt and equity securities in the financial statements.  FSP 115-2 does not amend existing recognition and measurement guidance related to other-than-temporary impairments of equity securities.  FSP 115-2 is effective for interim and annual reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 115-2 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 115-2 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 115-2 on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 157-4, “Determining Fair Value When the Volume and Level of Activity for the Asset or Liability Have Significantly Decreased and Identifying Transactions That Are Not Orderly” (“FSP 157-4”).  FSP 157-4 provides additional guidance for estimating fair value in accordance with SFAS No. 157, “Fair Value Measurements,” when the volume and level of activity for the asset or liability have significantly decreased.  FSP 157-4 also includes guidance on identifying circumstances that indicate a transaction is not orderly.  FSP 157-4 is effective for interim and annual reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 157-4 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 157-4 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 157-4 on its financial position, results of operations and liquidity.

 

8



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

3.         FAIR VALUE MEASUREMENTS

 

SFAS No. 157 provides a framework for measuring fair value and requires expanded disclosures regarding fair value measurements. SFAS No. 157 defines fair value as the price that would be received for an asset or the exit price that would be paid to transfer a liability in the principal or most advantageous market in an orderly transaction between market participants on the measurement date. SFAS No. 157 also establishes a fair value hierarchy which requires an entity to maximize the use of observable inputs, where available. The following summarizes the three levels of inputs required by the standard that the Company uses to measure fair value.

 

·                Level 1: Quoted prices in active markets for identical assets or liabilities.

 

·             Level 2: Observable inputs other than Level 1 prices, such as quoted prices for similar assets or liabilities; quoted prices in markets that are not active; or other inputs that are observable or can be corroborated by observable market data for substantially the full term of the related assets or liabilities.

 

·                Level 3: Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the assets or liabilities.

 

SFAS No. 157 requires the use of observable market inputs (quoted market prices) when measuring fair value and requires a Level 1 quoted price to be used to measure fair value whenever possible.

 

The following tables present the fair value of the Company’s financial assets recorded at fair value on a recurring basis segregated among the appropriate levels within the fair value hierarchy at March 31, 2009:

 

9



Table of Contents

 

HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

 

 

Level 1

 

   Level 2

 

 Level 3

 

Total

 

Cash

 

  $

31,144

 

$

-

 

$

-

 

$

31,144

 

Money market funds

 

187,676

 

-

 

-

 

187,676

 

U.S. Treasuries

 

65,278

 

-

 

-

 

65,278

 

Municipal securities

 

-

 

-

 

-

 

-

 

Auction rate securities

 

-

 

-

 

86,539

 

86,539

 

Total

 

  $

284,098

 

$

-

 

$

86,539

 

$

370,637

 

 

 

 

 

 

 

 

 

 

 

Amounts included in:

 

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

  $

279,123

 

$

-

 

$

-

 

$

279,123

 

Short-term investments

 

4,975

 

-

 

-

 

4,975

 

Investments

 

-

 

-

 

86,539

 

86,539

 

Total

 

  $

284,098

 

$

-

 

$

86,539

 

$

370,637

 

 

The Company’s Level 3 assets are comprised of municipal or educational related or other public body notes with an auction reset feature (“auction rate securities”). The majority of these notes carry an investment grade or better credit rating and are additionally backed by various federal agencies and/or monoline insurance companies. The applicable interest rate is reset at pre-determined intervals, usually every 7 to 35 days.  Liquidity for these auction rate securities was typically provided by an auction process which allowed holders to sell their notes at periodic auctions.  During the three-months ended March 31, 2009, the auctions for these auction rate securities failed.  The auction failures appear to have been attributable to inadequate buyers and/or buying demand and/or the lack of support from financial advisors and sponsors.  In the event that there is a failed auction, the indenture governing the security in some cases requires the issuer to pay interest at a default rate that may be above market rates for similar instruments. The securities for which auctions have failed will continue to accrue and/or pay interest at their predetermined rates and be auctioned every 7 to 35 days until their respective auction succeeds, the issuer calls the securities, they mature or the Company is able to sell the securities to third parties. As a result, the Company’s ability to liquidate and fully recover the carrying value of its auction rate securities in the near term may be limited. Consequently, these securities are classified as long-term investments in the accompanying condensed consolidated balance sheets.

 

At March 31, 2009, the Company held auction rate securities with a face value of $102.0 million (cost basis of $101.5 million). A Level 3 valuation was performed on the Company’s auction rate securities as of March 31, 2009, which indicated an impairment of $15.5 million, an increase of $0.6 million from $14.9 million as of December 31, 2008, resulting in a fair value of $86.5 million, which is included in long-term investments.  This valuation utilized a mark to model approach which included estimates for interest rates, timing and amount of cash flows, credit and liquidity premiums, and expected holding periods for the auction rate securities.  These assumptions are typically volatile and subject to change as the underlying data sources and market conditions evolve.

 

In addition to the Company’s Level 3 valuation performed as of March 31, 2009, the Company also reviewed various factors in determining whether to record a temporary or other-than-temporary impairment charge related to the decline in fair value on our available-for-sale securities, including

 

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length of time and extent to which the investment’s fair value has been less than the cost basis, the financial condition and near-term prospects of the issuer and any guarantors if applicable, any specific events which may influence the operations of the issuer, and our intent and ability to retain the investment for a period of time sufficient to allow for any anticipated recovery of fair value.  Based on this analysis, the Company determined that of the $15.5 million impairment of its auction rate securities, $11.5 million was deemed temporary.  This amount has been recorded, net of a tax benefit of $4.5 million, as a component of accumulated other comprehensive loss as of March 31, 2009.  In addition, the Company determined that $3.5 million of impairment was other than temporary and recorded a charge to other (expense) income for the three-months ended March 31, 2009 ($0.5 million had been previously deemed other-than-temporary and was charged to interest and other income, net for the year ended December 31, 2008).

 

Based on the Company’s ability to access cash and cash equivalents and other short-term investments and based on the Company’s expected operating cash flows, the Company does not anticipate that the current lack of liquidity of these investments will have a material effect on its liquidity or working capital.  If uncertainties in the credit and capital markets continue or there are ratings downgrades on the auction rate securities held by the Company, the Company may be required to recognize additional impairments on these investments.

 

The following table provides a summary of changes in fair value of the Company’s Level 3 financial assets as of March 31, 2009:

 

 

 

Level 3
Auction Rate
Securities

 

Balance at December 31, 2008

 

  $

97,617

 

Transfers to Level 3

 

-

 

Recognized loss included in income

 

(3,539

)

Unrealized gain included in other comprehensive income (loss)

 

2,936

 

Net settlements

 

(10,475

)

Balance at March 31, 2009

 

  $

86,539

 

 

4.         INVESTMENTS

 

The following table summarizes the Company’s investments at March 31, 2009 and December 31, 2008:

 

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(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

March 31, 2009

 

Amortized
Cost

 

Gross
Unrealized
Holding
Gains

 

Gross
Unrealized
Holding
Losses

 

Fair
Value

 

Continuous
Unrealized
Loss Position
less than 12
Months

 

Held to Maturity

 

 

 

 

 

 

 

 

 

 

 

Short-term

 

 

 

 

 

 

 

 

 

 

 

U.S. Treasuries

 

  $

4,975

 

  $

-

 

  $

-

 

  $

4,975

 

  $

-

 

 

 

 

 

 

 

 

 

 

 

 

 

Available-for-sale

 

 

 

 

 

 

 

 

 

 

 

Short-term:

 

 

 

 

 

 

 

 

 

 

 

Municipal securities

 

  $

-

 

  $

-

 

  $

-

 

  $

-

 

  $

-

 

Auction rate securities

 

-

 

-

 

-

 

-

 

-

 

Long-term:

 

 

 

 

 

 

 

 

 

 

 

Auction rate securities

 

97,960

 

-

 

11,421

 

86,539

 

11,421

 

Total

 

  $

102,935

 

  $

-

 

  $

11,421

 

  $

91,514

 

  $

11,421

 

 

 

 

 

 

 

 

 

 

 

 

 

December 31, 2008

 

Amortized
Cost

 

Gross
Unrealized
Holding
Gains

 

Gross
Unrealized
Holding
Losses

 

Fair
Value

 

Continuous
Unrealized
Loss Position
less than 12
Months

 

Held to Maturity

 

 

 

 

 

 

 

 

 

 

 

Short-term

 

 

 

 

 

 

 

 

 

 

 

U.S. Treasuries

 

  $

19,941

 

  $

-

 

  $

-

 

  $

19,941

 

  $

-

 

 

 

 

 

 

 

 

 

 

 

 

 

Available-for-sale

 

 

 

 

 

 

 

 

 

 

 

Short-term:

 

 

 

 

 

 

 

 

 

 

 

Municipal securities

 

  $

1,154

 

  $

-

 

  $

-

 

  $

1,154

 

  $

-

 

Auction rate securities

 

8,050

 

-

 

-

 

8,050

 

-

 

Long-term:

 

 

 

 

 

 

 

 

 

 

 

Auction rate securities

 

103,923

 

-

 

14,356

 

89,567

 

14,356

 

Total

 

  $

133,068

 

  $

-

 

  $

14,356

 

  $

118,712

 

  $

14,356

 

 

The following table summarizes the maturities of the Company’s investments at March 31, 2009.

 

 

 

Amortized
Cost

 

Fair Value

 

Less than 1 year

 

  $

4,975

 

  $

4,975

 

Due 1 - 10 years

 

700

 

660

 

Due 11 - 20 years

 

8,325

 

7,298

 

Due 21 - 30 years

 

64,775

 

56,758

 

Due 31 - 40 years

 

24,160

 

21,823

 

Total

 

  $

102,935

 

  $

91,514

 

 

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NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

5.                                    INVENTORIES

 

Inventories consist of the following at:

 

 

 

March 31,
2009

 

 December 31,
2008

 

Raw materials

 

  $

28,090

 

  $

24,454

 

Finished goods

 

82,011

 

91,872

 

 

 

  $

110,101

 

  $

116,326

 

 

6.                                    PROPERTY AND EQUIPMENT, Net

 

Property and equipment consist of the following at:

 

 

 

March 31,
2009

 

 December 31,
2008

 

Land

 

  $

1,417

 

  $

1,417

 

Leasehold improvements

 

2,113

 

2,112

 

Furniture and office equipment

 

6,924

 

6,025

 

Equipment

 

6,509

 

3,850

 

Vehicles

 

8,735

 

8,175

 

 

 

25,698

 

21,579

 

Less: accumulated depreciation and amortization

 

(8,021)

 

(7,190

)

 

 

  $

17,677

 

  $

14,389

 

 

7.         INTANGIBLES, Net

 

Intangibles consist of the following at:

 

 

 

March 31,
2009

 

December 31,
2008

 

Amortizing trademarks

 

  $

1,059

 

  $

1,169

 

Accumulated amortization

 

(378)

 

(456

)

 

 

681

 

713

 

Non-amortizing trademarks

 

28,312

 

27,652

 

 

 

  $

28,993

 

  $

28,365

 

 

All amortizing trademarks have been assigned an estimated useful life and such trademarks are amortized on a straight-line basis over the number of years that approximate their respective useful lives ranging from one to 25 years (weighted-average life of 20 years).  Amortization expense recorded was $0.03 and $0.01 million for the three-months ended March 31, 2009 and 2008, respectively.

 

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8.                                    DISTRIBUTION AGREEMENTS

 

Pursuant to certain new and/or amended distribution agreements entered into with certain distributors, net amounts of $8.8 million and $0.1 million due from such distributors were accounted for as deferred revenue in the accompanying condensed consolidated balance sheets for the three-months ended March 31, 2009 and 2008, respectively. Deferred revenue is recognized as revenue ratably over the anticipated life of the respective distribution agreements, generally 20 years. Revenue recognized was $1.9 million and $0.5 million for the three-months ended March 31, 2009 and 2008, respectively.  The Company incurred termination costs to certain of its prior distributors amounting to $1.1 million during the three-months ended March 31, 2009.  No termination costs were incurred by the Company during the three-months ended March 31, 2008.

 

9.                                    COMMITMENTS AND CONTINGENCIES

 

Purchase Commitments – The Company has purchase commitments aggregating approximately $66.3 million, which represent commitments made by the Company and its subsidiaries to various suppliers of raw materials for the manufacturing and packaging of its products.  These obligations vary in terms and are due within the next twelve months.

 

The Company has noncancelable contractual obligations aggregating approximately $51.0 million, which are related primarily to sponsorships and other marketing activities.

 

In addition to the above obligations, pursuant to a can supply agreement between the Company and Rexam Beverage Can Company (“Rexam”) dated as of January 1, 2006, as amended, the Company has undertaken to purchase a minimum volume of 24-ounce resealable aluminum beverage cans over the four year period commencing from January 1, 2006 through December 31, 2009.  Under the terms of the agreement, if the Company fails to purchase the minimum volume, the Company will be obligated to reimburse Rexam for certain capital reimbursements on a pro-rated basis.  The Company’s maximum liability under this agreement as of March 31, 2009 is $3.5 million, subject to compliance by Rexam with certain conditions.

 

In the fourth quarter of 2008, the Company entered into licensing and programming agreements with SAP America, Inc. for its global enterprise resource planning software initiative to replace its existing legacy software.  The Company estimates the remaining cost for implementation of the initiative will be approximately $3.5 million.  The project commenced in the first quarter of 2009 with a targeted production live date in the first quarter of 2010.

 

Litigation – In August 2006, HBC filed a lawsuit against National Beverage Company, Shasta Beverages, Inc., Newbevco Inc. and Freek’N Beverage Corp. (collectively “National”) seeking an injunction and damages for trademark infringement, trademark dilution, unfair competition and deceptive trade practices based on National’s unauthorized use of HBC’s valuable and distinctive Monster Energy® trade dress in connection with a line of energy drinks it launched under the “Freek” brand name.  In June 2007, the parties entered into a confidential settlement

 

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(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

agreement resolving the parties’ disputes in the litigation.  National subsequently repudiated the settlement agreement and HBC responded by filing a motion in the United States District Court for the Central District of California to enforce the terms of the confidential settlement agreement.  On August 14, 2007, the United States District Court entered an Order enforcing the settlement agreement and permanently enjoining National from manufacturing, distributing, shipping, marketing, selling and offering to sell “Freek” energy drinks in containers using the original “Freek” trade dress that was subject to the District Court’s preliminary injunction.  National appealed the District Court’s decision to the Ninth Circuit Court of Appeals, which heard oral arguments on December 11, 2008.  No decision has been issued on the appeal.

 

In September 2006, Christopher Chavez purporting to act on behalf of himself and a class of consumers yet to be defined filed an action in the Superior Court of the State of California, City and County of San Francisco, against the Company and its subsidiaries for unfair business practices, false advertising, violation of California Consumers Legal Remedies Act, fraud, deceit and/or misrepresentation alleging that the Company misleadingly labels its Blue Sky beverages as originating in and/or being canned under the authority of a company located in Santa Fe, New Mexico.  Defendants removed this Superior Court action to the United States Court for the Northern District of California under the Class Action Fairness Act, and filed motions for dismissal or transfer.  On June 11, 2007, the United States District Court, Northern District of California granted the Company’s motion to dismiss Chavez’s complaint with prejudice. On June 21, 2007, Chavez filed an appeal with the U.S. Court of Appeals for the Ninth Circuit, and the Court heard oral arguments on January 14, 2009.  No decision has been issued on the appeal.

 

In January 2007, the Company’s former distributor for the Riverside County and San Bernardino County, California territories, Gate City Beverage Company (“Gate City”), notified the Company of its intention to sell its business and requested the Company consent to the assignment of the distribution agreement with the Company.  The Company declined its consent and exercised its contractual right to terminate the Gate City distribution agreement upon thirty days prior written notice.  Gate City threatened to take “appropriate action” against the Company and third parties for what it contended was an improper termination of the distribution agreement.  The Company denied Gate City’s assertion regarding improper termination of the applicable distribution agreement.  On February 6, 2008, Gate City filed a demand for arbitration with the American Arbitration Association to be held in Orange County, California, claiming damages in an amount exceeding $5.0 million, plus attorneys’ fees and costs. The litigation was settled between the parties in April 2009 for an amount substantially lower than that claimed.

 

On July 3, 2008, the Company filed a lawsuit in the Superior Court for the State of California for Los Angeles County against St. Paul Mercury Insurance Company (“St. Paul”) due to St. Paul’s failure to reimburse the Company for certain costs and expenses incurred and paid by the Company for and in connection with the investigation and defense of various proceedings relating to certain stock option grants made by the Company, including Special Committee investigation costs (the “St. Paul Complaint”).   The Company purchased from St. Paul a directors and officers insurance policy that the Company contends covered such expenses during the pertinent time period.   St. Paul has reimbursed the Company for certain of the costs and expenses associated with the Company’s successful defense against the subject proceedings, but has refused to pay the remainder of the limits

 

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of its policy.  The St. Paul Complaint alleges that St. Paul is liable to the Company for the difference. The Company seeks damages arising from St. Paul’s breach of the policy, punitive damages, and reimbursement of the attorneys’ fees expended in the investigation and litigation.  On August 1, 2008, St. Paul removed the lawsuit to the United States District Court for the Central District of California and shortly thereafter answered the St. Paul Complaint, denying that it has any further responsibility to the Company beyond the amount for which it had previously reimbursed the Company.  On January 30, 2009, St. Paul filed a motion for partial summary judgment on certain issues in the litigation.  The Court entered an order on St. Paul’s motion on April 9, 2009, partially granting but partially denying its motion.  Pre-trial discovery on damages and other issues is continuing.  The parties are preparing for a court-ordered mediation scheduled for June 2009.  A trial has been scheduled on the remaining issues in this litigation in January 2010.

 

On July 11, 2008, the Company initiated an action against Citigroup Inc., Citigroup Global Markets, Inc. and Citi Smith Barney, in the United States District Court, Central District of California, for violations of federal securities laws and the Investment Advisors Act, arising out of the Company’s purchase of auction rate securities.  The Court granted defendants’ motion to compel arbitration before the Financial Industry Regulatory Authority (“FINRA”).  The matter is now proceeding before FINRA.

 

On August 28, 2008, the Company initiated an action against Oppenheimer Holdings Inc., Oppenheimer & Co. Inc., and Oppenheimer Asset Management Inc., in the United States District Court, Central District of California, for violations of federal securities laws and the Investment Advisors Act, arising out of the Company’s purchase of auction rate securities.  The defendants answered the complaint on October 14, 2008 denying the allegations set forth therein.  The Oppenheimer action was deemed a related case to the Company’s action against Citigroup Inc. (described above).  After the Court granted defendants’ motion to compel arbitration in the Citigroup Inc. case, the Company stipulated to arbitration before FINRA, where the matter is now proceeding.

 

Securities Litigation - On September 11, 2008, a federal securities class action complaint styled Cunha v. Hansen Natural Corp., et al. was filed in the United States District Court for the Central District of California (the “District Court”). On September 17, 2008, a second federal securities class action complaint styled Brown v. Hansen Natural Corp., et al. was also filed in the District Court.

 

Both actions, filed by single individual shareholders purportedly on behalf of a class of purchasers of the Company’s stock during the period May 23, 2007 through November 8, 2007 (the “Class Period”), name as defendants the Company, Rodney C. Sacks, and Hilton H. Schlosberg. The allegations of both complaints are substantially similar. Plaintiffs allege violations of Sections 10(b) and 20(a) of the Securities Exchange Act of 1934 and Rule 10b-5 promulgated thereunder. Plaintiffs allege, among other things, that during the Class Period, the defendants issued materially false and misleading statements that failed to disclose that: (i) the Company’s second quarter sales results were “materially impacted by inventory loading as customers were induced to purchase more product before the Company raised its prices in its Monster Energy® drink line and its Java Monster™ drink line”; (ii) the Company was “experiencing declining sales in its non-core drink lines”; (iii) the Company was “experiencing production shortfalls with its Java Monster drink line”; and (iv) as a result of the foregoing, defendants “lacked a reasonable basis for their positive statements about the Company and its prospects.” The complaints seek an unspecified amount of damages.

 

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The New Jersey Carpenters Pension Fund and the Structural Ironworkers Local Union #1 Pension Fund filed motions on November 10, 2008 for consolidation of the actions and for appointment of Lead Plaintiff and Lead Counsel.  A hearing on the motions (which had been previously scheduled for March 2009, but which was adjourned) is currently scheduled for June 2009.  If a motion for consolidation is granted, defendants must respond within forty-five days from the date of service of any consolidated complaint or the designation of one complaint as the operative complaint in the consolidated class actions.  If a motion for consolidation is denied, then defendants must respond to the complaints within forty-five days from the date on which the denial of such motion is entered on the Court’s docket.

 

Derivative Litigation - On October 15, 2008, a derivative complaint was filed in the United States District Court for the Central District of California (the “District Court”), styled Merckel v. Sacks, et al.  On November 17, 2008, a second derivative complaint styled Dislevy v. Sacks, et al. was also filed in the District Court.  The derivative suits were each brought, purportedly on behalf of the Company, by a shareholder of the Company who made no prior demand on the Company’s Board of Directors.

 

The Merckel complaint names as defendants certain current and former officers, directors, and employees of the Company and HBC, including Rodney C. Sacks (“Sacks”), Hilton H. Schlosberg (“Schlosberg”), Harold C. Taber, Jr., Benjamin M. Polk, Norman C. Epstein, Mark S. Vidergauz, Sydney Selati (“Selati”), Thomas J. Kelly (“Kelly”), Mark J. Hall (“Hall”), Kirk S. Blower (“Blower”), and Hilrod Holdings, L.P.  The Company is named as a nominal defendant.  The factual allegations of the complaint are substantially similar to those set forth in the two securities class action complaints described above.  The complaint also alleges, among other things, that between May 2007 and the date of the filing of the complaint, the defendants directed the Company to issue a series of improper statements concerning its business prospects. The complaint further alleges that while the Company’s shares were purportedly artificially inflated because of those improper statements, certain defendants sold Company stock while in possession of material non-public information regarding the Company’s “true” business prospects. The complaint asserts various causes of action, including breach of fiduciary duty, aiding and abetting breach of fiduciary duty, violation of Cal. Corp. Code §§ 25402 and 25403 for insider selling, and unjust enrichment. The suit seeks an unspecified amount of damages to be paid to the Company, adoption of corporate governance reforms, and equitable and injunctive relief.

 

The Dislevy complaint, which has not been served, makes substantially similar factual allegations as the Merckel complaint, but names only Sacks, Schlosberg, Selati, Kelly, Hall, and Blower as defendants.  The Dislevy complaint asserts only two causes of action:  breach of fiduciary duty and unjust enrichment.  The suit seeks an unspecified amount of damages to be paid to the Company and equitable relief.

 

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On December 4, 2008, Plaintiff in the Merckel action filed a motion to consolidate that action with the Dislevy action.  A hearing on the motion to consolidate (which had been previously scheduled for March 2009, but which was adjourned) is currently scheduled for June 2009.  If the motion to consolidate is granted, defendants must respond within 45 days after the filing and service of a consolidated amended complaint.  If the motion to consolidate is denied, defendants must respond to the Merckel complaint within 45 days from entry of the order denying the motion or from the filing of any amended complaint, whichever is later.

 

Although the ultimate outcome of these matters cannot be determined with certainty, the Company believes that the complaints are without merit. The Company intends to vigorously defend against these lawsuits.

 

10.                            COMPREHENSIVE INCOME

 

The components of comprehensive income are as follows:

 

 

 

Three-Months Ended

 

 

 

March 31,

 

 

 

2009

 

 

2008

 

Net income, as reported

 

$

41,565

 

 

$

28,811

 

Other comprehensive income (loss):

 

 

 

 

 

 

Change in unrealized loss on available-for-sale securities, net of tax

 

1,771

 

 

(3,228

)

Foreign currency translation adjustments

 

740

 

 

1

 

Comprehensive income

 

$

44,076

 

 

$

25,584

 

 

The components of accumulated other comprehensive loss is as follows:

 

 

 

March 31, 2009

 

 

December 31, 2008

 

Accumulated net unrealized loss on available-for-sale securities, net of tax benefit of $4.5 million and $5.7 million as of March 31, 2009 and December 31, 2008, respectively.

 

$

(6,889)

 

 

$

(8,660)

 

Foreign currency translation adjustments

 

(1,425)

 

 

(2,165)

 

Total accumulated other comprehensive loss

 

$

(8,314)

 

 

$

(10,825)

 

 

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11.                            STOCK-BASED COMPENSATION

 

The Company has two stock option plans under which shares were available for grant at December 31, 2008: the Hansen Natural Corporation Amended and Restated 2001 Stock Option Plan (the “2001 Option Plan”) and the 2005 Hansen Natural Corporation Stock Option Plan for Non-Employee Directors (the “2005 Directors Plan”).

 

The 2001 Option Plan permits the granting of options to purchase up to 22,000,000 shares of the common stock of the Company to certain key employees or non-employees of the Company and its subsidiaries.  Options granted under the 2001 Option Plan may be incentive stock options under Section 422 of the Internal Revenue Code, as amended, non-qualified stock options or stock appreciation rights.  Stock options are exercisable at such time and in such amounts as determined by the Compensation Committee of the Board of Directors of the Company up to a ten-year period after their date of grant.  As of March 31, 2009, options to purchase 17,485,500 shares of the Company’s common stock had been granted, net of cancellations, and options to purchase 4,514,500 shares of the Company’s common stock remain available for grant under the 2001 Option Plan.

 

The 2005 Directors Plan permits the granting of options to purchase up to an aggregate of 800,000 shares of common stock of the Company to non-employee directors of the Company.  On the date of the annual meeting of stockholders at which an eligible director is initially elected, each eligible director is entitled to receive a one-time grant of an option to purchase 24,000 shares of the Company’s common stock exercisable at the closing price for a share of common stock on the date of grant. Additionally, on the fifth anniversary of the election of eligible directors elected or appointed to the Board of Directors, and each fifth anniversary thereafter, each eligible director shall receive an additional grant of an option to purchase 19,200 shares of the Company’s common stock.  Options become exercisable in four equal installments, with the grant immediately vested with respect to 25% of the grant and the remaining installments vesting on the three successive anniversaries of the date of grant; provided that all options held by an eligible director become fully and immediately exercisable upon a change in control of the Company.  Options granted under the 2005 Directors Plan that are not exercised generally expire ten years after the date of grant.  Option grants may be made under the 2005 Directors Plan for ten years from the effective date of the 2005 Directors Plan.  The 2005 Directors Plan is a “formula plan” so that a non-employee director’s participation in the 2005 Directors Plan does not affect his status as a “disinterested person” (as defined in Rule 16b-3 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”)).  As of March 31, 2009, options to purchase 76,800 shares of the Company’s common stock had been granted under the 2005 Directors Plan and options to purchase 723,200 shares of the Company’s common stock remained available for grant.

 

Under the Company’s stock option plans, all grants are made at prices based on the fair value of the options on the date of grant.  Outstanding options generally vest over five years from the grant date and generally expire up to ten years after the grant date. The Company recorded $2.7 million and $2.1 million of compensation expense relating to outstanding options during the three-months ended March 31, 2009 and 2008, respectively.  Refer to “Change in Estimated Forfeiture Rate” later within this Note 11 for additional information.

 

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NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

The Company records compensation expense for employee stock options based on the estimated fair value of the options on the date of grant using the Black-Scholes-Merton option pricing formula with the assumptions included in the table below. The Company records compensation expense for non-employee stock options based on the estimated fair value of the options as of the earlier of (1) the date at which a commitment for performance by the non-employee to earn the stock option is reached, or (2) the date at which the non-employee’s performance is complete, using the Black-Scholes-Merton option pricing formula with the assumptions included in the table below. The Company uses historical data to determine the exercise behavior, volatility and forfeiture rate of the options.  The following weighted-average assumptions were used to estimate the fair value of options granted during the three-months ended March 31, 2009 and 2008:

 

 

 

Three-Months Ended
March 31,

 

 

 

2009

 

 

2008

 

Dividend yield

 

0.0 %

 

 

0.0 %

 

Expected volatility

 

66.2 %

 

 

61.8 %

 

Risk free interest rate

 

1.8 %

 

 

3.1 %

 

Expected lives

 

5.0 Years

 

 

6.0 Years

 

 

The following table summarizes the Company’s activities with respect to its stock option plans as follows:

 

Options

 

Number of
Shares (In
Thousands)

 

 

Weighted-
Average
Exercise
Price Per
Share

 

Weighted-
Average
Remaining
Contractual
Term (In
Years)

 

Aggregate
Intrinsic
Value

 

Balance at January 1, 2009

 

 

10,030

 

 

 

$

12.38

 

6.4

 

 

$

216,580

 

Granted

 

 

123

 

 

 

$

33.90

 

 

 

 

 

 

Exercised

 

 

(246

)

 

 

$

4.20

 

 

 

 

 

 

Cancelled or forfeited

 

 

(115

)

 

 

$

4.43

 

 

 

 

 

 

Outstanding at March 31, 2009

 

 

9,792

 

 

 

$

12.95

 

6.2

 

 

$

228,880

 

Vested and expected to vest in the future at March 31, 2009

 

 

8,908

 

 

 

$

11.44

 

6.0

 

 

$

221,065

 

Exercisable at March 31, 2009

 

 

5,974

 

 

 

$

6.00

 

5.2

 

 

$

179,924

 

 

The weighted-average grant-date fair value of options granted during the three-months ended March 31, 2009 and 2008 was $19.04 per share and $23.97 per share, respectively. The total intrinsic value of options exercised during the three-months ended March 31, 2009 and 2008 was $7.6 million and $9.2 million, respectively.

 

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HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

Cash received from option exercises under all plans for the three-months ended March 31, 2009 and 2008 was approximately $1.0 million and $0.8 million, respectively.  The actual tax benefit realized for tax deductions from non-qualified stock option exercises and disqualifying dispositions of incentive stock options for the three-months ended March 31, 2009 and 2008 was $1.2 million and $0.6 million, respectively.

 

At March 31, 2009, there was $35.7 million of total unrecognized compensation expense related to nonvested shares granted to both employees and non-employees under the Company’s share-based payment plans.  That cost is expected to be recognized over a weighted-average period of 2.7 years.

 

Change in Estimated Forfeiture Rate

 

During the three-months ended March 31, 2009, based on historical experience, the Company modified the estimated annual forfeiture rate used in recognizing stock-based compensation expense for its most senior executives based on their dissimilar historical forfeiture experience as compared to non-senior executives.  This modification resulted in a change from a 3.0% forfeiture rate to an 11.2% forfeiture rate. During the same period, the Company also realized a benefit from actual forfeiture experience that was higher than previously estimated for unvested stock options, resulting primarily from non-senior executives and other employee departures from the Company. The impact of these events was a benefit of approximately $1.1 million which was included in operating expenses in the condensed consolidated statement of income for the three-months ended March 31, 2009.

 

12.                            INCOME TAXES

 

Effective January 1, 2007, the Company adopted the provisions of FASB Interpretation No. 48, “Accounting for Uncertainty in Income Taxes” (“FIN No. 48”).  FIN No. 48 clarifies the accounting for uncertainty in income taxes recognized in an enterprise’s financial statements in accordance with SFAS No. 109, “Accounting for Income Taxes.”  FIN No. 48 prescribes a recognition threshold and measurement attribute for the financial statement recognition and measurement of tax positions taken or expected to be taken in a tax return. This pronouncement also provides guidance on derecognition, classification, interest and penalties, accounting in interim periods, disclosure, and transition.

 

Upon adoption of FIN No. 48 as of January 1, 2007, the Company’s reassessment of its tax positions did not have a material impact on the consolidated financial statements.  The following is a rollforward of the Company’s total gross unrecognized tax benefits for the three-months ended March 31, 2009 (in thousands):

 

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HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

 

 

Gross Unrealized Tax
Benefits

 

Balance at December 31, 2008

 

$

1,912

 

Additions for tax positions related to the current year

 

-    

 

Decreases related to settlement with taxing authorities

 

(1,912

)

Balance at March 31, 2009

 

$

-

 

 

In March 2009, the Internal Revenue Service concluded its examination of the Domestic Production tax claim attributable to the 2005 and 2006 years.  The Company’s position was upheld on its uncertain tax positions attributable to the Domestic Production Deduction.  As a result, the FIN No. 48 liability was reduced by $1.9 million of unrecognized tax benefits.  The removal of accrued uncertain tax positions and related interest and penalties previously recorded resulted in a $2.1 million increase in net income for the three-months ended March 31, 2009.

 

On August 9, 2007, the Internal Revenue Service began its examination of the Company’s U.S. federal income tax return for the period ended December 31, 2005.  The examination was completed in March 2009 with no significant adjustments.

 

The Company is subject to U.S. federal income tax as well as to income tax in multiple state jurisdictions.  Federal income tax returns of the Company are subject to IRS examination for the 2006 through 2007 tax years. State income tax returns are subject to examination for the 2004 through 2007 tax years.

 

13.                            EARNINGS PER SHARE

 

A reconciliation of the weighted-average shares used in the basic and diluted earnings per common share computations for the three-months ended March 31, 2009 and 2008 is presented below:

 

 

 

Three-Months Ended

 

 

 

March 31,

 

 

 

2009

 

2008

 

Weighted-average shares outstanding:

 

 

 

 

 

Basic

 

90,433

 

93,314

 

Dilutive securities

 

4,883

 

5,693

 

Diluted

 

95,316

 

99,007

 

 

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HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

For the three-months ended March 31, 2009 and 2008, options outstanding totaling 2.3 million and 0.5 million shares, respectively, were excluded from the calculations as their effect would have been antidilutive.

 

14.                            SEGMENT INFORMATION

 

The Company has two reportable segments, namely Direct Store Delivery (“DSD”), whose principal products comprise energy drinks, and Warehouse, whose principal products comprise juice based and soda beverages.  The DSD segment develops, markets and sells products primarily through an exclusive distributor network, whereas the Warehouse segment develops, markets and sells products primarily direct to retailers. Corporate and unallocated amounts that do not relate to DSD or Warehouse segments have been allocated to “Corporate & Unallocated.”

 

The net revenues derived from DSD and Warehouse segments and other financial information related thereto for the three-months ended March 31, 2009 and 2008 are as follows:

 

 

 

Three-Months Ended March 31, 2009

 

 

 

DSD

 

Warehouse

 

Corporate and
Unallocated

 

Total

 

Net sales

 

$

222,519

 

$

21,687

 

$

-    

 

$

244,206

 

Contribution margin

 

79,286

 

1,170

 

-    

 

80,456

 

Corporate and unallocated expenses

 

-    

 

-    

 

(14,679)

 

(14,679)

 

Operating income

 

 

 

 

 

 

 

65,777

 

Other (expense) income

 

(16)

 

-    

 

(2,507)

 

(2,523)

 

Income before provision for income taxes

 

 

 

 

 

 

 

63,254

 

Depreciation and amortization

 

564

 

8

 

497

 

1,069

 

Trademark amortization

 

-    

 

11

 

21

 

32

 

 

 

 

Three-Months Ended March 31, 2008

 

 

 

DSD

 

Warehouse

 

Corporate and
Unallocated

 

Total

 

Net sales

 

$

189,711

 

$

22,467

 

$

-

 

$

212,178

 

Contribution margin

 

56,278

 

(1,127)

 

-

 

55,151

 

Corporate and unallocated expenses

 

-

 

-

 

(12,323)

 

(12,323)

 

Operating income

 

 

 

 

 

 

 

42,828

 

Other (expense) income

 

(14)

 

-

 

3,640

 

3,626

 

Income before provision for income taxes

 

 

 

 

 

 

 

46,454

 

Depreciation and amortization

 

278

 

8

 

444

 

730

 

Trademark amortization

 

-

 

11

 

3

 

14

 

 

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HANSEN NATURAL CORPORATION AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Tabular Dollars in Thousands, Except Per Share Amounts) (Unaudited)

 

Revenue is derived from sales to external customers.  Operating expenses that pertain to each segment are allocated to the appropriate segment.

 

Corporate and unallocated expenses were $14.7 million for the three-months ended March 31, 2009 and included $8.7 million of payroll costs, of which $2.7 million was attributable to stock-based compensation expense (see Note 11, “Stock-Based Compensation”), and $3.2 million attributable to professional service expenses, including accounting and legal costs. Corporate and unallocated expenses were $12.3 million for the three-months ended March 31, 2008 and included $7.2 million of payroll costs, of which $2.1 million was attributable to stock based compensation expense (see Note 11, “Stock-Based Compensation”), and $3.3 million of professional service expenses, including accounting and legal costs. Certain items, including operating assets and income taxes, are not allocated to individual segments and therefore are not presented above.

 

Two customers made up approximately 28% and 11% of the Company’s net sales for the three-months ended March 31, 2009. Two customers made up approximately 22% and 12% respectively, of the Company’s net sales for the three-months ended March 31, 2008.

 

Net sales to customers outside the United States amounted to $29.1 million and $18.0 million for the three-months ended March 31, 2009 and 2008, respectively. Such sales were approximately 11.9% and 8.5% of net sales for the three-months ended March 31, 2009 and 2008, respectively.

 

The Company’s net sales by product line for the three-months ended March 31, 2009 and 2008, respectively, were as follows:

 

 

 

Three-Months Ended

 

 

 

March 31,

 

 

 

2009

 

2008

 

Energy drinks

 

$

222,592

 

$

190,176

 

Non-carbonated (primarily juice based beverages)

 

13,981

 

16,209

 

Carbonated (primarily soda beverages)

 

7,633

 

5,793

 

 

 

$

244,206

 

$

212,178

 

 

15.                            RELATED PARTY TRANSACTIONS

 

A director of the Company is a partner in a law firm that serves as counsel to the Company and was a partner in another law firm that previously served as counsel to the Company.  Expenses incurred in connection with services rendered by such firms to the Company during the three-months ended March 31, 2009 and 2008 were $0.4 million and $1.8 million, respectively.

 

Two directors and officers of the Company and their families are principal owners of a company that provides promotional materials to the Company. Expenses incurred with such company in connection with promotional materials purchased during the three-months ended March 31, 2009 and 2008 were $0.2 million and $0.1 million, respectively.

 

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ITEM 2.  MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

Our Business

 

Overview

 

We develop, market, sell and distribute “alternative” beverage category natural sodas, fruit juices and juice drinks, energy drinks and energy sports drinks, fruit juice smoothies and “functional” drinks, non-carbonated ready-to-drink iced teas, children’s multi-vitamin juice drinks, Junior Juice® juices, Junior Juice Water and flavored sparkling beverages under the Hansen’s® brand name.  We also develop, market, sell and distribute energy drinks under the following brand names: Monster Energy®; Monster Hitman Energy Shooter™ and Lost® Energy™ brand names as well as Rumba®, Samba and Tango brand energy juices.  We also market, sell and distribute the Java Monster™ line of non-carbonated dairy based coffee drinks. Additionally, we market, sell and distribute natural sodas, premium natural sodas with supplements, organic natural sodas, seltzer waters, sports drinks and energy drinks under the Blue Sky® brand name.  In July 2008, we began to market, sell and distribute enhanced water beverages under the Vidration™ brand name.

 

We have two reportable segments, namely DSD, whose principal products comprise energy drinks, and Warehouse, whose principal products comprise juice based and soda beverages.  The DSD segment develops, markets and sells products primarily through an exclusive distributor network, whereas the Warehouse segment develops, markets and sells products primarily direct to retailers.

 

Our Monster Energy® brand energy drinks include Monster Energy® drinks (introduced in April 2002), lo-carb Monster Energy® drinks (introduced in August 2003), Monster Energy® Assault® energy drinks (introduced in September 2004), Monster Energy® KhaosTM energy drinks (introduced in August 2005), Monster Energy® M-80TM energy drinks (introduced in March 2007, named “RIPPER” in certain countries), Monster Energy® Heavy Metal™ energy drinks (introduced in November 2007) and Monster Energy® MIXXD™ energy drinks (introduced in December 2007).

 

A substantial portion of our gross sales are derived from our Monster Energy® brand energy drinks.  Any decrease in sales of our Monster Energy® brand energy drinks could cause a significant adverse effect on our future revenues and net income.  Our DSD segment represented 91.1% and 89.4% of our net sales for the three-months ended March 31, 2009 and 2008, respectively.  Competitive pressure in the energy drink category could adversely affect our operating results.

 

Our sales and marketing strategy for all our beverages is to focus our efforts on developing brand awareness and trial through sampling both in stores and at events.  We use our branded vehicles and other promotional vehicles at events where we sample our products to consumers.  We utilize “push-pull” methods to achieve maximum shelf and display space exposure in sales outlets and maximum demand from consumers for our products, including advertising, in-store promotions and in-store placement of point-of-sale materials, racks, coolers and barrel coolers, prize promotions, price promotions, competitions, endorsements from selected public and extreme sports figures, coupons, sampling and sponsorship of selected causes such as cancer research.  Our extreme sports team endorsements include teams such as the Pro Circuit — Kawasaki Motocross and Supercross teams, Kawasaki Factory Motocross and Supercross teams, Robby Gordon Racing Team, Ken Block

 

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Table of Contents

 

Rally Racing Team and the Tech 3 Moto GP Team.  Our individual athlete and/or personality endorsements include extreme sports figures and athletes such as NASCAR Camping World Truck Series racer Ricky Carmichael, World Champion Moto GP motorcycle racer Valentino Rossi, television personalities such as Rob Dyrdek as well as many athletes that compete in other extreme sports related activities, particularly, the Winter and Summer X-Games, supercross, motocross, freestyle motocross, surfing, skateboarding, wakeboarding, skiing, snowboarding, BMX, mountain biking, snowmobile freestyle, snowmobile racing, etc.  Our event endorsements include a wide range of events such as the Monster Energy® Supercross Series, the AMA Pro Motocross Championship Series and the Vans Warped Tour. In-store posters, outdoor posters, print, radio and television advertising, together with price promotions and coupons, may also be used to promote our brands.

 

We believe that one of the keys to success in the beverage industry is differentiation, such as making Hansen’s® products visually distinctive from other beverages on the shelves of retailers.  We review our products and packaging on an ongoing basis and, where practical, endeavor to make them different, better and unique.  The labels and graphics for many of our products are redesigned from time to time to maximize their visibility and identification, wherever they may be placed in stores, and we will continue to reevaluate the same from time to time.

 

Our gross sales* of $278.9 million for the three-months ended March 31, 2009 again represented record sales for our first fiscal quarter.  The increase in gross sales for the three-months ended March 31, 2009 was primarily attributable to increased sales of our Monster Energy® brand energy drinks.  Gross sales for the three-months ended March 31, 2008 were impacted by a price increase announced during the fourth quarter of 2007 for all of our Monster Energy® brand energy drinks in 16-ounce cans and our Java Monster™ line of non-carbonated dairy based coffee drinks, effective January 1, 2008.  We estimate that gross sales for the three-months ended March 31, 2008 were reduced by approximately 8% to 9% as a result of purchases made by our customers in advance of such price increases.  We did not limit the amount of purchases our customers could execute at our existing 2007 fourth quarter prices.

 

* Gross sales, although used internally by management as an indicator of operating performance, should not be considered as an alternative to net sales, which is determined in accordance with GAAP, and should not be used alone as an indicator of operating performance in place of net sales.  Additionally, gross sales may not be comparable to similarly titled measures used by other companies as gross sales has been defined by our internal reporting requirements.  However, gross sales is used by management to monitor operating performance including sales performance of particular products, salesperson performance, product growth or declines and our overall performance.  The use of gross sales allows evaluation of sales performance before the effect of any promotional items, which can mask certain performance issues. Management believes the presentation of gross sales allows a more comprehensive presentation of our operating performance.  Gross sales may not be realized in the form of cash receipts as promotional payments and allowances may be deducted from payments received from customers.

 

Gross sales to customers outside the United States amounted to $35.3 million and $20.1 million for the three-months ended March 31, 2009 and 2008, respectively. Such sales were approximately 12.6% and 8.2% of gross sales for the three-months ended March 31, 2009 and 2008, respectively.  The reclassification of certain military customers from gross sales to customers within the United States to gross sales to customers outside the United States, resulted in an increase in gross sales outside the United States of $3.1 million for the three-months ended March 31, 2008 over amounts previously reported.

 

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During the first quarter of 2009, we ascertained that it was likely that our west coast co-packer of our aseptic juice products would cease to produce such products in the near future.  We have secured alternative co-packing facilities to replace that portion of our volume of such products, but have not yet commenced production.  As a result, there may be a disruption in our ability to continue to supply that portion of our volume of such products to customers, either partially or completely.

 

Our customers are primarily full service beverage distributors, retail grocery and specialty chains, wholesalers, club stores, drug chains, mass merchandisers, convenience chains, health food distributors and food service customers. Gross sales to our various customer types for the three-months ended March 31, 2009 and 2008 are reflected below.  Such information reflects sales by us direct to the customer types concerned, which include our full service beverage distributors.  Such full service beverage distributors in turn sell certain of our products to the same customer types.  We do not have complete details of their sales of our products to their respective customer types and therefore limit our description of our customer types to include our sales to such full service distributors without reference to their sales to their own customers.  The allocations below reflect changes made by us to the categories historically reported.

 

 

 

Three-Months Ended
March 31,

 

 

 

2009

 

2008

 

Full service distributors

 

63%

 

66%

 

Club stores, drug chains & mass merchandisers

 

15%

 

14%

 

Outside the U.S.

 

13%

 

8%

 

Retail grocery, specialty chains and wholesalers

 

6%

 

9%

 

Other

 

3%

 

3%

 

 

Our customers include Coca Cola Enterprises, Inc. (“CCE”), Coca Cola Bottling Company, CCBCC Operations, LLC, United Bottling Contracts Company, LLC and other Coca Cola Company independent bottlers (collectively, the “TCCC North American Bottlers”), Wal-Mart, Inc. (including Sam’s Club), select Anheuser-Busch, Inc. (“AB”) distributors (the “AB  Distributors”), Kalil Bottling Group, Trader Joe’s, John Lenore & Company, Pepsi Canada (terminated by us effective December 31, 2008), Swire Coca-Cola, Costco, The Kroger Co., Safeway Inc. and Albertsons.  A decision by any large customer to decrease amounts purchased from the Company or to cease carrying our products could have a material negative effect on our financial condition and consolidated results of operations.  CCE, a customer of the DSD segment, accounted for approximately 28% of our net sales for the three-months ended March 31, 2009.  Wal-Mart, Inc. (including Sam’s Club), a customer of both the DSD and Warehouse divisions, accounted for approximately 11% and 12% of our net sales for the three-months ended March 31, 2009 and 2008, respectively.  Dr. Pepper Snapple Group, Inc., a former customer of the DSD division, accounted for approximately 22% of our net sales for the three-months ended March 31, 2008.  Our distribution agreement with the Dr. Pepper Snapple Group, Inc. was terminated by us effective November 9, 2008.  The related terminated distributor territories are now serviced by a combination of TCCC North American Bottlers and AB Distributors.

 

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Table of Contents

 

Results of Operations

 

The following table sets forth key statistics for the three-months ended March 31, 2009 and 2008, respectively.

 

 

 

Three-Months Ended
March 31,

 

Percentage
Change

 

 

 

2009

 

2008

 

09 vs. 08

 

Gross sales, net of discounts & returns *

 

$

278,854

 

 

$

243,999

 

 

14.3%

 

 

Less: Promotional and other allowances**

 

34,648

 

 

31,821

 

 

8.9%

 

 

Net sales1

 

244,206

 

 

212,178

 

 

15.1%

 

 

Cost of sales

 

114,027

 

 

107,459

 

 

6.1%

 

 

Gross profit

 

130,179

 

 

104,719

 

 

24.3%

 

 

Gross profit margin as a percentage of net sales

 

53.3%

 

 

49.4%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Operating expenses

 

64,402

 

 

61,891

 

 

4.1%

 

 

 

 

 

 

 

 

 

 

 

 

 

Operating expenses as a percentage of net sales

 

26.4%

 

 

29.2%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Operating income

 

65,777

 

 

42,828

 

 

53.6%

 

 

Operating income as a percentage of net sales

 

26.9%

 

 

20.2%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other (expense) income:

 

 

 

 

 

 

 

 

 

 

Interest and other income, net

 

1,016

 

 

3,626

 

 

(72.0%)

 

 

Other-than-temporary impairment of investments

 

(3,539

)

 

-    

 

 

(100.0%)

 

 

Total other (expense) income

 

(2,523

)

 

3,626

 

 

(169.6%)

 

 

 

 

 

 

 

 

 

 

 

 

 

Income before provision for income taxes

 

63,254

 

 

46,454

 

 

36.2%

 

 

 

 

 

 

 

 

 

 

 

 

 

Provision for income taxes

 

21,689

 

 

17,643

 

 

22.9%

 

 

 

 

 

 

 

 

 

 

 

 

 

Net income

 

$

41,565

 

 

$

28,811

 

 

44.3%

 

 

Net income as a percentage of net sales

 

17.0%

 

 

13.6%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net income per common share:

 

 

 

 

 

 

 

 

 

 

Basic

 

$0.46

 

 

$0.31

 

 

48.9%

 

 

Diluted

 

$0.44

 

 

$0.29

 

 

49.9%

 

 

 

 

 

 

 

 

 

 

 

 

 

Case sales (in thousands) (in 192-ounce case equivalents)

 

23,468

 

 

22,274

 

 

5.4%

 

 

 

1Includes $1.9 million and $0.5 million for the three-months ended March 31, 2009 and 2008, respectively, related to the recognition of deferred revenue attributable to distribution agreements entered into with certain distributors.

 

* Gross sales – see definition above

 

** Although the expenditures described in this line item are determined in accordance with GAAP and meet GAAP requirements, the disclosure thereof does not conform with GAAP presentation requirements.  Additionally, the presentation of promotional and other allowances may not be comparable to similar items presented by other companies.  The presentation of promotional and other allowances facilitates an evaluation of the impact thereof on the determination of net sales and illustrates the spending levels incurred to secure such sales. Promotional and other allowances constitute a material portion of our marketing activities.

 

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Table of Contents

 

Results of Operations for the Three-Months Ended March 31, 2009 Compared to the Three-Months Ended March 31, 2008

 

Gross Sales.* Gross sales were $278.9 million for the three-months ended March 31, 2009, an increase of approximately $34.9 million, or 14.3% higher than gross sales of $244.0 million for the three-months ended March 31, 2008.  The increase in gross sales was primarily attributable to increased sales by volume and increased sales price per case for certain of our Monster Energy® brand energy drinks as well as sales of certain new products such as the Monster Hitman Energy Shooter™ product line (introduced in September 2008).  To a lesser extent the increase in gross sales was attributable to increased sales by volume of Hansen’s Natural Sodas®. The increase in gross sales was partially offset by decreased sales by volume of our Java Monster™ line of non-carbonated dairy based coffee drinks, juice blends, Lost Energy® brand energy drinks and sports drinks.  Gross sales for the three-months ended March 31, 2008 were impacted by a price increase announced during the fourth quarter of 2007 for all of our Monster Energy® brand energy drinks in 16-ounce cans and our Java Monster™ line of non-carbonated dairy based coffee drinks, effective January 1, 2008.  We estimate that gross sales for the three-months ended March 31, 2008 were reduced by approximately 8% to 9% as a result of purchases made by our customers in advance of such price increases. Gross sales for the three-months ended March 31, 2009 were also impacted by an increase of $1.4 million related to the recognition of deferred revenue.  Promotional and other allowances were $34.6 million for the three-months ended March 31, 2009, an increase of $2.8 million, or 8.9% higher than promotional and other allowances of $31.8 million for the three-months ended March 31, 2008. Promotional and other allowances as a percentage of gross sales decreased to 12.4% from 13.0% for the three-months ended March 31, 2009 and 2008, respectively.  As a result, the percentage increase in gross sales for the three-months ended March 31, 2009 was lower than the percentage increase in net sales.

 

*Gross sales – see definition above.

 

Net Sales. Net sales were $244.2 million for the three-months ended March 31, 2009, an increase of approximately $32.0 million, or 15.1% higher than net sales of $212.2 million for the three-months ended March 31, 2008.  The increase in net sales was primarily attributable to increased sales by volume and increased sales price per case for certain of our Monster Energy® brand energy drinks as well as sales of certain new products such as the Monster Hitman Energy Shooter™ product line.  To a lesser extent, the increase in net sales was attributable to increased sales by volume of apple juice and Hansen’s Natural Sodas®.  The increase in net sales was partially offset by decreased sales by volume of our Java Monster™ line of non-carbonated dairy based coffee drinks, juice blends, Lost Energy® brand energy drinks and sports drinks.  Net sales for the three-months ended March 31, 2008 were impacted by a price increase announced during the fourth quarter of 2007 for our Monster Energy® brand energy drinks in 16-ounce cans and our Java Monster™ line of non-carbonated dairy based coffee drinks, effective January 1, 2008.  We estimate that net sales for the three-months ended March 31, 2008 were reduced by approximately 8% to 9% as a result of purchases made by our customers in advance of such price increases. Net sales for the three-months ended March 31, 2009 were also impacted by an increase of $1.4 million related to the recognition of deferred revenue.

 

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Case sales, in 192-ounce case equivalents, were 23.5 million cases for the three-months ended March 31, 2009, an increase of 1.2 million cases or 5.4% higher than case sales of 22.3 million cases for the three-months ended March 31, 2008. The overall average net sales price per case increased to $10.41 for the three-months ended March 31, 2009 or 9.2% higher than the average net sales price per case of $9.53 for the three-months ended March 31, 2008.  The increase in the average net sales prices per case was attributable to an increase in the proportion of case sales derived from higher priced products.

 

Net sales for the DSD segment were $222.5 million for the three-months ended March 31, 2009, an increase of approximately $32.8 million, or 17.3% higher than net sales of $189.8 million for the three-months ended March 31, 2008.  The increase in net sales was primarily attributable to increased sales by volume and increased sales price per case for certain of our Monster Energy® brand energy drinks, as well as sales of certain new products such as the Monster Hitman Energy Shooter™ product line.  The increase in net sales was partially offset by decreased sales by volume of our Java Monster™ line of non-carbonated dairy based coffee drinks and Lost Energy® brand energy drinks.

 

Net sales for the Warehouse segment were $21.7 million for the three-months ended March 31, 2009, a decrease of approximately $0.8 million, or 3.5% lower than net sales of $22.5 million for the three-months ended March 31, 2008. The decrease in net sales was primarily attributable to decreased sales by volume of juice blends and sports drinks.  The decrease in net sales was partially offset by increased sales by volume of apple juice and Hansen’s Natural Sodas®.  Changes in pricing within the Warehouse segment did not have a material impact on net sales for the three-months ended March 31, 2009.

 

Gross Profit.*** Gross profit was $130.2 million for the three-months ended March 31, 2009, an increase of approximately $25.5 million, or 24.3% higher than the gross profit of $104.7 million for the three-months ended March 31, 2008.  Gross profit as a percentage of net sales increased to 53.3% for the three-months ended March 31, 2009 from 49.4% for the three-months ended March 31, 2008.  The increase in net sales contributed to the increase in gross profit dollars.  The increase in gross profit as a percentage of net sales was partially attributable to increased sales of DSD segment products which have higher gross profit margins than those in the Warehouse segment as well as a decrease in the percentage of sales within the DSD segment of the Java Monster™ line of non-carbonated dairy based coffee drinks which have lower gross profit margins than our Monster Energy® brand energy drinks.  In addition, the increase in gross profit as a percentage of net sales was attributable to a decrease in the cost of certain raw materials including certain containers and packaging materials and certain juice concentrates, particularly apple juice concentrate as well as decreased trade marketing costs.

 

***Gross profit may not be comparable to that of other entities since some entities include all costs associated with their distribution process in cost of sales, whereas others exclude certain costs and instead include such costs within another line item such as operating expenses.

 

Operating Expenses.   Total operating expenses were $64.4 million for the three-months ended March 31, 2009, an increase of approximately $2.5 million, or 4.1% higher than total operating expenses of $61.9 million for the three-months ended March 31, 2008. Total operating expenses as a percentage of net sales was 26.4% for the three-months ended March 31, 2009, compared to 29.2% for three-months ended March 31, 2008.  The increase in operating expenses in dollars was partially attributable to increased expenditures of $2.2 million for sponsorships and endorsements, increased expenditures of $1.6 million for our trade development program, increased payroll expenses of $2.7 million and increased expenditures of $1.1 million related to the costs

 

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associated with terminating existing distributors.  The increase in operating expenses in dollars was partially offset by decreased expenditures of $3.3 million for merchandise displays, decreased expenditures of $1.1 million for out-bound freight and warehouse costs and decreased expenditures of $1.0 million for in-store demos.  The individual increases in operating expenses include costs of $5.2 million, or 2.1% of net sales, relating to the launch of the Monster Energy® brand in Europe for the three-months ended March 31, 2009.

 

Contribution Margin.  Contribution margin for the DSD segment was $79.3 million for the three-months ended March 31, 2009, an increase of approximately $23.0 million, or 40.9% higher than contribution margin of $56.3 million for the three-months ended March 31, 2008.  The increase in the contribution margin for the DSD segment was primarily due to increased sales of Monster Energy® brand energy drinks as well as sales of certain new products such as the Monster Hitman Energy Shooter™ product line.  Contribution margin for the Warehouse segment was $1.2 million for the three-months ended March 31, 2009, approximately $2.3 million higher than contribution margin of ($1.1) million for the three-months ended March 31, 2008.  The increase in the contribution margin for the Warehouse segment was primarily attributable to an increase in gross margin as a result of decreases in the costs of certain raw materials, particularly apple juice concentrate and by a reduction in sales rebates within our juice product line as a result of the termination of our exclusive contracts with the State of California Department of Health Services, Women, Infant and Children (“WIC”) Supplemental Nutrition Branch in April 2008.  The WIC program continues on a non-exclusive basis in which we participate with our apple, grape, white grape and pineapple 64-ounce juice products.  Juice blends are not eligible under the existing program.

 

Operating Income.  Operating income was $65.8 million for the three-months ended March 31, 2009, an increase of approximately $23.0 million, or 53.6% higher than operating income of $42.8 million for the three-months ended March 31, 2008.  Operating income as a percentage of net sales increased to 26.9% for the three-months ended March 31, 2009 from 20.2% for the three-months ended March 31, 2008.  The increase in operating income and operating income as a percentage of net sales was primarily due to an increase in gross profit of $25.5 million.

 

Other (Expense) Income.  Other (expense) income was ($2.5) million for the three-months ended March 31, 2009, a decrease of $6.1 million from $3.6 million for the three-months ended March 31, 2008.  This decrease was primarily attributable to a $3.5 million other-than temporary impairment of long-term investments and decreased interest revenue earned on our cash balances and short- and long-term investments.

 

Provision for Income Taxes.  Provision for income taxes for the three-months ended March 31, 2009 was $21.7 million, as compared to $17.6 million for the three-months ended March 31, 2008.  The effective combined federal and state tax rate was 34.3% and 38.0% for the three-months ended March 31, 2009 and 2008, respectively.   The decrease in the effective tax rate for the three-months ended March 31, 2009 was primarily due to a $1.9 million reduction in our uncertain tax positions as a result of the Internal Revenue Service’s conclusion of its examination of our Domestic Production Deduction tax claim (See Note 12 in Part I, Item 1, Notes to Condensed Consolidated Financial Statements).

 

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Net Income.  Net income was $41.6 million for the three-months ended March 31, 2009, an increase of $12.8 million or 44.3% higher than net income of $28.8 million for the three-months ended March 31, 2008. The increase in net income was primarily attributable to an increase in gross profit of $25.5 million. This was partially offset by an increase in operating expenses of $2.5 million, a decrease in other (expense) income of $6.1 million and an increase in provision for income taxes of $4.0 million.

 

Liquidity and Capital Resources
 

Cash flows (used in) provided by operating activities – Net cash used in operating activities was $3.7 million for the three-months ended March 31, 2009, as compared with net cash provided by operating activities of $25.9 million for the three-months ended March 31, 2008.  For the three-months ended March 31, 2009, cash used in operating activities was primarily attributable to a $90.3 million decrease in accrued distributor terminations, a $50.6 million increase in accounts receivable, an $8.1 million decrease in accounts payable and a $3.6 million decrease in accrued compensation. For the three-months ended March 31, 2009, cash used in operating activities was reduced due to a $66.4 million decrease in distributor receivables, net income earned of $41.6 million and adjustments for certain non-cash expenses consisting of a $3.5 million impairment on investments and $2.7 million of stock-based compensation.  For the three-months ended March 31, 2009, cash used in operating activities was also reduced due to a $12.3 million increase in accrued liabilities, a $12.1 million increase in income taxes payable, a $5.9 million decrease in inventories and a $5.0 million decrease in prepaid income taxes.

 

Cash flows provided by investing activities Net cash provided by investing activities was $23.2 million for the three-months ended March 31, 2009, as compared to $11.3 million for the three-months ended March 31, 2008.  For the three-months ended March 31, 2009, cash used in investing activities was primarily attributable to purchases of property and equipment.  For the three-months ended March 31, 2008 cash used in investing activities was primarily attributable to purchases of short- and long-term investments, particularly available-for-sale investments.  For the three-months ended March 31, 2009, cash provided by investing activities was primarily attributable to sales and maturities of held-to-maturity investments and available-for-sale investments. For both periods, cash used in investing activities included the acquisitions of fixed assets consisting of vans and promotional vehicles, coolers and other equipment to support our marketing and promotional activities, production equipment, computer and office furniture and equipment used for sales and administrative activities, as well as certain leasehold improvements.  Management expects that the Company will continue to use a portion of its cash in excess of its requirements for operations, for purchasing short- and long-term investments and for other corporate purposes. From time to time, management considers the acquisition of capital equipment, specifically items of production equipment required to produce certain of our products, storage racks, vans, trucks and promotional vehicles, coolers and other promotional equipment as well as the introduction of new product lines and businesses compatible with the image of our brands.

 

At March 31, 2009, we had $279.1 million in cash and cash equivalents and $91.5 million in short- and long-term investments. We have historically invested these amounts in U.S. Treasury bills, government agencies and municipal securities (which may have an auction reset feature), corporate notes and bonds, commercial paper and money market funds meeting certain criteria. Certain of these investments are subject to general credit, liquidity, market and interest rate risks,

 

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which may be exacerbated by U.S. sub-prime mortgage defaults that have affected various sectors of the financial markets and caused credit and liquidity issues. These market risks associated with our investment portfolio may have a negative adverse effect on our future results of operations, liquidity and financial condition.

 

Our long-term investments are comprised of auction rate securities. The majority of these notes carry an investment grade or better credit rating and are additionally backed by various federal agencies and/or monoline insurance companies. The applicable interest rate is reset at pre-determined intervals, usually every 7 to 35 days.  Liquidity for these auction rate securities was typically provided by an auction process which allowed holders to sell their notes at periodic auctions.  During the three-months ended March 31, 2009 the auctions for these auction rate securities failed and there is no assurance that future auctions will succeed. The auction failures appear to have been attributable to inadequate buyers and/or buying demand and/or the lack of support from financial advisors and sponsors. In the event that there is a failed auction, the indenture governing the security in some cases requires the issuer to pay interest at a default rate that may be above market rates for similar instruments. The securities for which auctions have failed will continue to accrue and/or pay interest at their predetermined default rates and be auctioned every 7 to 35 days until their respective auction succeeds, the issuer calls the securities, they mature or we are able to sell the securities to third parties. As a result, our ability to liquidate and fully recover the carrying value of our auction rate securities in the near term may be limited. Consequently these securities have been classified as long-term investments in our condensed consolidated financial statements.  We anticipate that due to the default interest rates now payable on certain of these securities and for other reasons, certain issuers are likely to take steps to refinance their notes to enable them to call and repay the securities and therefore avoid the default interest rates now payable on such securities.

 

At March 31, 2009, we held auction rate securities with a face value of $102.0 million (cost basis of $101.5 million).  A Level 3 valuation was performed on our auction rate securities as of March 31, 2009, which indicated an impairment of $15.5 million, an increase of $0.6 million from $14.9 million as of December 31, 2008, resulting in a fair value of $86.5 million, which is included in long-term investments in our condensed consolidated financial statements. This valuation utilized a mark to model approach which included estimates for interest rates, timing and amount of cash flows, credit and liquidity premiums, and expected holding periods for the auction rate securities.  These assumptions are typically volatile and subject to change as the underlying data sources and market conditions evolve.

 

In addition to our Level 3 valuation performed as of March 31, 2009, we also reviewed various factors in determining whether to record a temporary or other-than-temporary impairment charge related to the decline in fair value on our available-for-sale securities, including length of time and extent to which the investment’s fair value has been less than the cost basis, the financial condition and near-term prospects of the issuer and any guarantors if applicable, any specific events which may influence the operations of the issuer, and our intent and ability to retain the investment for a period of time sufficient to allow for any anticipated recovery of fair value.  Based on this analysis, we determined that of the $15.5 million impairment on our auction rate securities, $11.5 million was deemed temporary. This amount has been recorded, net of a tax benefit of $4.5 million, as a component of accumulated other comprehensive loss for the three-months ended March 31, 2009.  In addition, we determined that $3.5 million of impairment was other-than-temporary and recorded a charge to other (expense) income, in our condensed consolidated financial statements for the three-months ended March 31, 2009 ($0.5 million had been previously deemed other-than-temporary and was charged to interest and other income, net for the year ended December 31, 2008).

 

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Based on our ability to access cash and other short-term investments and based on our expected operating cash flows, we do not anticipate that the current lack of liquidity of these investments will have a material effect on our liquidity or working capital.  If uncertainties in the credit and capital markets continue or there are ratings downgrades on the auction rate securities held by us, we may be required to recognize additional impairments on these investments.

 

Cash flows provided by financing activities – Net cash provided by financing activities was $1.8 million for the three-months ended March 31, 2009, as compared to net cash provided by financing activities of $1.5 million for the three-months ended March 31, 2008.  For the three-months ended March 31, 2009, cash provided by financing activities was primarily attributable to a $1.2 million tax benefit in connection with the exercise of certain stock options and proceeds of $1.0 million received from the issuance of common stock in connection with the exercise of certain stock options.

 

Purchases of inventories, increases in accounts receivable and other assets, acquisition of property and equipment, acquisition of trademarks, payments of accounts payable, income taxes payable and purchases of our common stock are expected to remain our principal recurring use of cash.

 

Debt and other obligations We entered into a credit facility with Comerica Bank (“Comerica”) consisting of a revolving line of credit, which was amended in May 2007. In accordance with the amended provisions of the credit facility, we increased our available borrowings under the revolving line of credit to $10.0 million of non-collateralized debt.  The revolving line of credit is effective through June 1, 2010.  Interest on borrowings under the line of credit is based on Comerica’s base (prime) rate minus up to 1.5%, or varying London Interbank Offered Rates (“LIBOR”) up to 180 days, plus an additional percentage of up to 1.75%, depending upon certain financial ratios maintained by us. We had no outstanding borrowings on this line of credit at March 31, 2009. Letters of credit issued on our behalf totaling $0.2 million under this credit facility were outstanding as of March 31, 2009.

 

At March 31, 2009, we were in compliance with the terms of our line of credit, which contain certain financial covenants, including certain financial ratios.

 

If any event of default shall occur for any reason, whether voluntary or involuntary, Comerica may declare all or any portion outstanding on the line of credit immediately due and payable, exercise rights and remedies available to them, including instituting legal proceedings.

 

We believe that cash available from operations, including our cash resources and the revolving line of credit, will be sufficient for our working capital needs, including purchase commitments for raw materials and inventory, increases in accounts receivable, payments of tax liabilities, expansion and development needs, purchases of shares of our common stock, as well as any purchases of capital assets or equipment, through at least the next twelve months. Based on our current plans, at this time we estimate that capital expenditures are likely to be less than $20.0 million through March 2010.  However, future business opportunities may cause a change in this estimate.

 

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The following represents a summary of the Company’s contractual obligations and related scheduled maturities as of March 31, 2009:

 

 

 

Payments due by period (in thousands)

Obligations

 

Total

 

Less than
1 year

 

1-3
years

 

3-5
years

 

More than
5 years

 

 

 

 

 

 

 

 

 

 

 

Noncancelable Contracts

 

$

50,984

 

$

35,682

 

$

15,302

 

$

    -

 

$

    -

Capital Leases

 

 

1,149

 

 

1,149

 

 

    -

 

 

    -

 

 

    -

Operating Leases

 

 

19,474

 

 

3,139

 

 

7,040

 

 

4,643

 

 

4,652

Purchase Commitments

 

 

66,315

 

 

66,315

 

 

    -

 

 

    -

 

 

    -

 

 

$

137,922

 

$

106,285

 

$

22,342

 

$

4,643

 

$

4,652

 

Noncancelable contractual obligations include our obligations related to sponsorships and other commitments.

 

Purchase commitments include obligations made by us and our subsidiaries to various suppliers for raw materials used in the manufacturing and packaging of our products.  These obligations vary in terms.

 

In addition to the above obligations, pursuant to a can supply agreement between the Company and Rexam Beverage Can Company (“Rexam”), dated as of January 1, 2006, we have undertaken to purchase a minimum volume of 24-ounce resealable aluminum beverage cans over the four-year period commencing from January 1, 2006 through December 31, 2009.  Should we fail to purchase the minimum volume, we will be obligated to reimburse Rexam for certain capital reimbursements on a pro-rated basis.  Our maximum liability under this agreement as of March 31, 2009 is $3.5 million, subject to compliance by Rexam with a number of conditions under this agreement.

 

In the fourth quarter of 2008, we entered into licensing and programming agreements with SAP America, Inc. for our global enterprise resource planning software initiative to replace our existing legacy software.  We estimate the remaining cost for implementation of the initiative will be approximately $3.5 million.  The project commenced in the first quarter of 2009 with a targeted production live date in the first quarter of 2010.

 

In September 2007, we relocated our corporate offices to newly leased offices in Corona, California. In October 2006, we also entered into a lease agreement pursuant to which we leased 346,495 square feet of warehouse and distribution space located in Corona, California.  This lease commitment provides for minimum rental payments for 120 months, commencing March 2007, excluding renewal options.  The monthly rental payments are $167,586 at the commencement of the lease and increase over the lease term by 7.5% at the end of each 30 month period. The new warehouse and distribution space replaced our previous warehouse and distribution space also located in Corona, California.

 

In October 2006, we entered into an agreement to acquire 1.8 acres of vacant land for a purchase price of $1.4 million, which is currently in escrow.  In August 2008, we completed the purchase of an additional 1.09 acres of adjacent land for a purchase price of $1.4 million.  The properties are located adjacent to our newly leased warehouse and distribution space.  We are reviewing the feasibility of constructing a new office building and parking lot on these combined parcels of land to replace our existing office space.

 

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We have sublet a small portion of our previous office, warehouse and distribution space on a month to month basis.  In addition, we continue to utilize the remaining portion of this space as additional warehousing to supplement our main warehouse.  This lease expires in October 2010.

 

Sales

 

The table set forth below discloses selected quarterly data regarding sales for the three-months ended March 31, 2009 and 2008, respectively.  Data from any one or more quarters or periods is not necessarily indicative of annual results or continuing trends.

 

Sales of beverages are expressed in unit case volume.  A “unit case” means a unit of measurement equal to 192 U.S. fluid ounces of finished beverage (24 eight-ounce servings) or concentrate sold that will yield 192 U.S. fluid ounces of finished beverage.  Unit case volume means the number of unit cases (or unit case equivalents) of beverages directly or indirectly sold by us.  Sales of Fizzit™ powdered drink mixes (which were discontinued in September 2008) are expressed in actual cases.

 

Our quarterly results of operations reflect seasonal trends that are primarily the result of increased demand in the warmer months of the year.  It has been our experience that beverage sales tend to be lower during the first and fourth quarters of each fiscal year.  Because the primary historical market for our products is California, which has a year-long temperate climate, the effect of seasonal fluctuations on quarterly results may have been mitigated; however, such fluctuations may be more pronounced as the distribution of our products expands to new geographic locations outside the United States. Our experience with our energy drink products suggests that they are less seasonal than traditional beverages.  As the percentage of our sales that are represented by such products continues to increase, seasonal fluctuations could be further mitigated.  However, such fluctuations may be either greater or lesser due to the commencement of sales by us of our energy drinks in different countries around the world from time to time and which have different climate conditions and are situated in different hemispheres.  Quarterly fluctuations may also be affected by other factors, including the introduction of new products, the opening of new markets where temperature fluctuations are more pronounced, the addition of new bottlers and distributors, changes in the mix of the sales of our finished products and changes and/or increases in advertising and promotional expenses.

 

(In thousands, except average

 

Three-Months Ended

 

price per case)

 

March 31,

 

 

 

2009

 

2008

 

 

 

 

 

 

 

Net sales

 

$

244,206

 

$

212,178

 

Case sales (192-ounce case
equivalents)

 

 

23,468

 

 

22,274

 

Average price per case

 

$

10.41

 

$

9.53

 

 

See Item 2, “Management’s Discussion and Analysis of Financial Condition and Results of Operations - Our Business” for additional information related to the increase in sales.

 

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Critical Accounting Policies

 

Changes to our critical accounting policies are discussed in “Recently Issued Accounting Pronouncements” discussed below. There have been no other material changes to our critical accounting policies from the information provided in Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations”, included in our Form 10-K for the fiscal year ended December 31, 2008.

 

Recent Accounting Pronouncements

 

On January 1, 2008, the Company adopted Statement of Financial Accounting Standard (“SFAS”) No. 157, “Fair Value Measurements” (“SFAS No. 157”), for its financial assets and liabilities. The Company’s adoption of SFAS No. 157 did not have a material impact on its financial position, results of operations or liquidity.  In accordance with Financial Accounting Standards Board (“FASB”) Staff Position (“FSP”) FAS 157-2, “Effective Date of FASB Statement No. 157” (“FSP 157-2”), the Company elected to defer until January 1, 2009 the adoption of SFAS No. 157 for all nonfinancial assets and liabilities that are not recognized or disclosed at fair value in the financial statements on a recurring basis. The adoption of SFAS No. 157 for those assets and liabilities within the scope of FSP 157-2 did not have a material impact on the Company’s financial position, results of operations and liquidity.

 

On January 1, 2009, the Company adopted FSP FAS 142-3, “Determination of Useful Life of Intangible Assets” (“FSP 142-3”). FSP 142-3 amends the factors that should be considered in developing the renewal or extension assumptions used to determine the useful life of a recognized intangible asset under SFAS No.142, “Goodwill and Other Intangible Assets.” FSP 142-3 also requires expanded disclosure related to the determination of intangible asset useful lives. FSP 142-3 is effective for fiscal years beginning after December 15, 2008. The Company’s adoption of FSP 142-3 did not have a material impact on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 107-1 and Accounting Principles Board (“APB”) 28-1, “Interim Disclosures about Fair Value of Financial Instruments” (“FSP 107-1”). FSP 107-1 amends SFAS No. 107, “Disclosures About Fair Value of Financial Instruments,” to require disclosures about fair value of financial instruments for interim reporting periods of publicly traded companies as well as in annual financial statements.  FSP 107-1 also amends APB Opinion No. 28, “Interim Financial Reporting,” to require those disclosures in summarized financial information at interim reporting periods.  FSP 107-1 is effective for interim reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 107-1 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 107-1 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 107-1 on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 115-2 and FAS 124-2, “Recognition and Presentation of Other-Than-Temporary Impairments” (“FSP 115-2”).  FSP 115-2 amends the other-than-temporary impairment guidance for debt securities to make the guidance more operational and to improve the presentation and disclosure of other-than-temporary impairments on debt and equity securities in the financial statements.  FSP 115-2 does not amend existing recognition and

 

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measurement guidance related to other-than-temporary impairments of equity securities.  FSP 115-2 is effective for interim and annual reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 115-2 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 115-2 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 115-2 on its financial position, results of operations and liquidity.

 

In April 2009, the FASB issued FSP FAS 157-4, “Determining Fair Value When the Volume and Level of Activity for the Asset or Liability Have Significantly Decreased and Identifying Transactions That Are Not Orderly” (“FSP 157-4”).  FSP 157-4 provides additional guidance for estimating fair value in accordance with SFAS No. 157, “Fair Value Measurements,” when the volume and level of activity for the asset or liability have significantly decreased.  FSP 157-4 also includes guidance on identifying circumstances that indicate a transaction is not orderly.  FSP 157-4 is effective for interim and annual reporting periods ending after June 15, 2009, with early adoption permitted for periods ending after March 15, 2009.  FSP 157-4 does not require disclosures for earlier periods presented for comparative purposes at initial adoption.  In periods after initial adoption, FSP 157-4 requires comparative disclosures only for periods ending after initial adoption.  The Company is currently evaluating the effect of adopting FSP 157-4 on its financial position, results of operations and liquidity.

 

Inflation

 

We do not believe that inflation had a significant impact on our results of operations for the periods presented.

 

Forward-Looking Statements

 

The Private Securities Litigation Reform Act of 1995 (the “Act”) provides a safe harbor for forward-looking statements made by or on behalf of the Company.  Certain statements made in this report may constitute forward-looking statements (within the meaning of Section 27.A of the Securities Act of 1933, as amended, and Section 21.E of the Securities Exchange Act of 1934, as amended) regarding the expectations of management with respect to revenues, profitability, adequacy of funds from operations and our existing credit facility, among other things.  All statements containing a projection of revenues, income (loss), earnings (loss) per share, capital expenditures, dividends, capital structure or other financial items, a statement of management’s plans and objectives for future operations, or a statement of future economic performance contained in management’s discussion and analysis of financial condition and results of operations, including statements related to new products, volume growth and statements encompassing general optimism about future operating results and non-historical information, are forward-looking statements within the meaning of the Act. Without limiting the foregoing, the words “believes,” “thinks,” “anticipates,” “plans,” “expects,” and similar expressions are intended to identify forward-looking statements.

 

Management cautions that these statements are qualified by their terms and/or important factors, many of which are outside our control, involve a number of risks, uncertainties and other factors, that could cause actual results and events to differ materially from the statements made including, but not limited to, the following:

 

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·                The current uncertainty and volatility in the national and global economy;

·                Disruption in distribution or sales and/or decline in sales due to the termination of distribution agreements with certain of our existing distributors and the appointment of select Coca-Cola Bottlers and/or AB wholesalers as distributors for the territories of such terminated distributors;

·                The impact of the acquisition of AB by InBev;

·                Lack of anticipated demand for our products in international markets;

·                Unfavorable international regulations, including taxation requirements, tariffs or trade restrictions;

·                Any proceedings which may be brought against us by the SEC or other governmental agencies;

·                The outcome of the shareholder derivative actions and shareholder securities litigation filed against us and/or certain of our officers and directors, and the possibility of other private litigation;

·                The outcome of future auctions of auction rate securities and/or our ability to recover payment thereunder;

·                Our ability to address any significant deficiencies or material weakness in our internal control over financial reporting;

·                Our ability to generate sufficient cash flows to support capital expansion plans and general operating activities;

·                Decreased demand for our products resulting from changes in consumer preferences or from decreased consumer discretionary spending power;

·                Changes in demand that are weather related, particularly in areas outside of California;

·                Competitive products and pricing pressures and our ability to gain or maintain our share of sales in the marketplace as a result of actions by competitors;

·                The introduction of new products;

·                An inability to achieve volume growth through product and packaging initiatives;

·                Our ability to sustain the current level of sales of our Monster Energy® brand energy drinks, our Java Monster™ line of non-carbonated dairy based coffee drinks and our Monster Hitman Energy Shooter™ product line;

·                Laws and regulations and/or any changes therein, including changes in accounting standards, taxation requirements (including tax rate changes, new tax laws and revised tax law interpretations) and environmental laws, as well as the Federal Food, Drug and Cosmetic Act, the Dietary Supplement Health and Education Act, and regulations made thereunder or in connection therewith, as well as changes in any other food and drug laws, especially those that may affect the way in which our products are marketed, and/or labeled, and/or sold, including the contents thereof, as well as laws and regulations or rules made or enforced by the Food and Drug Administration, and/or the Bureau of Alcohol, Tobacco and Firearms and Explosives, and/or the Federal Trade Commission and/or certain state regulatory agencies and/or any other countries in which we decide to sell our products;

·                Changes in the cost and availability of containers, packaging materials, raw materials and juice concentrates, and the ability to maintain favorable supply arrangements and relationships and procure timely and/or adequate production of all or any of our products;

·                Our ability to achieve earnings forecasts, which may be based on projected volumes and sales of many product types and/or new products, certain of which are more profitable than others; there can be no assurance that we will achieve projected levels or mixes of product sales;

·                Our ability to penetrate new domestic or international markets;

 

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·                Our ability to gain approval or mitigate the delay in securing approval for the sale of our products in various countries;

·                Economic or political instability in one or more of our international markets;

·                Our ability to secure competent and/or effective distributors internationally;

·                The marketing efforts of distributors of our products, most of which distribute products that are competitive with our products;

·                Unilateral decisions by distributors, convenience chains, grocery chains, specialty chain stores, club stores and other customers to discontinue carrying all or any of our products that they are carrying at any time;

·                The terms and/or availability of our credit facility and the actions of our creditors;

·                The effectiveness of our advertising, marketing and promotional programs;

·                Changes in product category consumption;

·                Unforeseen economic and political changes;

·                Possible recalls of our products;

·                Our ability to make suitable arrangements for the co-packing of any of our products;

·                Inability to protect and/or the loss of our intellectual property rights;

·                Failure to retain the full-time services of our senior management and inability to immediately find suitable replacements;

·                Volatility of stock prices which may restrict stock sales or other opportunities;

·                Provisions in our organizational documents and/or control by insiders which may prevent changes in control even if such changes would be beneficial to other stockholders;

·                The ability of our bottlers and contract packers to manufacture our products;

·                Exposure to significant liabilities due to litigation or legal proceedings;

·                Higher than expected implementation costs of the SAP system; conversion problems related to the SAP system that could disrupt the Company’s business and negatively impact customer relationships; the Company’s inability to complete the SAP implementation in the expected timeframe, which could negatively impact the Company’s operations and abilities to operate efficiently and measure performance.

 

The foregoing list of important factors and other risks detailed from time to time in the Company’s reports filed with the SEC is not exhaustive.  See the section entitled “Risk Factors” in our Form 10-K for a more complete discussion of these risks and uncertainties and for other risks and uncertainties. Those factors and the other risk factors described therein are not necessarily all of the important factors that could cause actual results or developments to differ materially from those expressed in any of our forward-looking statements.  Other unknown or unpredictable factors also could harm our results. Consequently, our actual results could be materially different from the results described or anticipated by our forward-looking statements due to the inherent uncertainty of estimates, forecasts and projections and may be better or worse than anticipated. Given these uncertainties, you should not rely on forward-looking statements. Forward-looking statements represent our estimates and assumptions only as of the date that they were made. We expressly disclaim any duty to provide updates to forward-looking statements, and the estimates and assumptions associated with them, after the date of this report, in order to reflect changes in circumstances or expectations or the occurrence of unanticipated events except to the extent required by applicable securities laws.

 

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ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

In the normal course of business our financial position is routinely subject to a variety of risks.  The principal market risks (i.e., the risk of loss arising from adverse changes in market rates and prices) to which we are exposed are fluctuations in energy and fuel prices, commodity prices affecting the costs of juice concentrates and other raw materials (including, but not limited to, increases in the price of aluminum for cans, resin for PET plastic bottles, as well as cane sugar, glucose, sucrose and milk and cream, which are used in many of our products) and limited availability of certain raw materials.  We are also subject to market risks with respect to the cost of commodities because our ability to recover increased costs through higher pricing is limited by the competitive environment in which we operate.  In addition, we are subject to other risks associated with the business environment in which we operate, including the collectability of accounts receivable.

 

We do not use derivative financial instruments to protect ourselves from fluctuations in interest rates and do not hedge against fluctuations in commodity prices. We do not use hedging agreements or alternative instruments to manage the risks associated with securing sufficient ingredients or raw materials, including, but not limited to, cans, PET plastic bottles, glass, labels, sucrose, glucose, sucralose, flavors, supplements, certain sweeteners or packaging arrangements, or protecting against shortages of such ingredients or raw materials.

 

Our gross sales to customers outside of the United States were approximately 12.6% of consolidated gross sales for the three-months ended March 31, 2009.  Our growth strategy includes expanding our international business. As a result, we are subject to risk from changes in foreign exchange rates. These changes result in cumulative translation adjustments, which are included in accumulated other comprehensive income (loss). We do not consider the potential loss resulting from a hypothetical 10% adverse change in quoted foreign currency exchange rates, as of March 31, 2009, to be significant.  For the three-months ended March 31, 2009 we did not use derivative financial instruments to reduce our net exposure to currency fluctuations.

 

We are primarily exposed to market risks from fluctuations in interest rates and the effects of those fluctuations on the market values of our short-term investments.  Certain of our short-term investments are subject to interest rate risk because these investments generally include a fixed interest rate.  As a result, the market values of these investments are affected by changes in prevailing interest rates.

 

At March 31, 2009, we had $279.1 million in cash and cash equivalents and $91.5 million in short- and long-term investments.  We have historically invested these amounts in U.S. government agencies, municipal securities or notes (which may have an auction reset feature), corporate notes and bonds, commercial paper and money market funds meeting certain criteria. Certain of these investments are subject to general credit, liquidity, market and interest rate risks, which may be exacerbated by U.S. sub-prime mortgage defaults that have affected various sectors of the financial markets and caused credit and liquidity issues.

 

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The applicable interest rate on auction rate securities is reset at pre-determined intervals, usually every 7 to 35 days.  Liquidity for auction rate securities was typically provided by an auction process which allowed holders to sell their notes.  During the three-months ended March 31, 2009 the auctions for these auction rate securities failed. Based on an assessment of fair value as of March 31, 2009, we determined that there was a decline in fair value of our auction rate securities of $15.5 million.  We determined that of the $15.5 million decline in fair value of our auction rate securities, $11.5 million was deemed temporary.  This amount has been recorded, net of a tax benefit of $4.5 million, as a component of other comprehensive loss for the three-months ended March 31, 2009. In addition, we determined that the remaining $3.5 million was other than temporary and recorded a charge in other (expense) income for the three-months ended March 31, 2009 ($0.5 million had been previously deemed other-than-temporary and was charged to interest and other income, net for the year ended December 31, 2008).  There is no assurance that future auctions of any auction rate securities in our investment portfolio will succeed.  These market risks associated with our investment portfolio may have a negative adverse effect on our future results of operations, liquidity and financial condition. See Item 2, “Management’s Discussion and Analysis of Financial Condition and Results of Operations - Liquidity and Capital Resources” for additional information on our auction rate securities.

 

ITEM 4.  CONTROLS AND PROCEDURES

 

Evaluation of Disclosure Controls and Procedures Under the supervision and with the participation of the Company’s management, including our Chief Executive Officer and Chief Financial Officer, we have evaluated the effectiveness of the design and operation of our disclosure controls and procedures (as defined in Rules 13(a)-15(e) and 15(d)-15(e) of the Exchange Act) as of the end of the period covered by this report. Based upon this evaluation, the Chief Executive Officer and Chief Financial Officer have concluded that the Company’s disclosure controls and procedures are adequate and effective to ensure that information we are required to disclose in reports that we file or submit under the Exchange Act is (1) recorded, processed, summarized and reported within the time periods specified in SEC rules and forms and (2) is accumulated and communicated to the Company’s management, including its principal executive and principal financial officers as appropriate to allow timely decisions regarding required disclosures.

 

Changes in Internal Control Over Financial Reporting – There were no changes in internal control over financial reporting that occurred during the fiscal period covered by this report that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.

 

PART II - - OTHER INFORMATION

 

ITEM 1.          LEGAL PROCEEDINGS

 

In August 2006, HBC filed a lawsuit against National Beverage Company, Shasta Beverages, Inc., Newbevco Inc. and Freek’N Beverage Corp. (collectively “National”) seeking an injunction and damages for trademark infringement, trademark dilution, unfair competition and deceptive trade practices based on National’s unauthorized use of HBC’s valuable and distinctive Monster Energy® trade dress in connection with a line of energy drinks it launched under the “Freek” brand name.  In June 2007, the parties entered into a confidential settlement agreement resolving the parties’ disputes in the litigation.  National subsequently repudiated the settlement agreement and HBC responded by

 

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filing a motion in the United States District Court for the Central District of California to enforce the terms of the confidential settlement agreement.  On August 14, 2007, the United States District Court entered an Order enforcing the settlement agreement and permanently enjoining National from manufacturing, distributing, shipping, marketing, selling and offering to sell “Freek” energy drinks in containers using the original “Freek” trade dress that was subject to the District Court’s preliminary injunction.  National appealed the District Court’s decision to the Ninth Circuit Court of Appeals, which heard oral arguments on December 11, 2008.  No decision has been issued on the appeal.

 

In September 2006, Christopher Chavez purporting to act on behalf of himself and a class of consumers yet to be defined filed an action in the Superior Court of the State of California, City and County of San Francisco, against the Company and its subsidiaries for unfair business practices, false advertising, violation of California Consumers Legal Remedies Act, fraud, deceit and/or misrepresentation alleging that the Company misleadingly labels its Blue Sky beverages as originating in and/or being canned under the authority of a company located in Santa Fe, New Mexico.  Defendants removed this Superior Court action to the United States Court for the Northern District of California under the Class Action Fairness Act, and filed motions for dismissal or transfer.  On June 11, 2007, the United States District Court, Northern District of California granted the Company’s motion to dismiss Chavez’s complaint with prejudice. On June 21, 2007, Chavez filed an appeal with the U.S. Court of Appeals for the Ninth Circuit, and the Court heard oral arguments on January 14, 2009.  No decision has been issued on the appeal.

 

In January 2007, the Company’s former distributor for the Riverside County and San Bernardino County, California territories, Gate City Beverage Company (“Gate City”), notified the Company of its intention to sell its business and requested the Company consent to the assignment of the distribution agreement with the Company.  The Company declined its consent and exercised its contractual right to terminate the Gate City distribution agreement upon thirty days prior written notice.  Gate City threatened to take “appropriate action” against the Company and third parties for what it contended was an improper termination of the distribution agreement.  The Company denied Gate City’s assertion regarding improper termination of the applicable distribution agreement.  On February 6, 2008, Gate City filed a demand for arbitration with the American Arbitration Association to be held in Orange County, California, claiming damages in an amount exceeding $5.0 million, plus attorneys’ fees and costs. The litigation was settled between the parties in April 2009 for an amount substantially lower than that claimed.

 

On July 3, 2008, the Company filed a lawsuit in the Superior Court for the State of California for Los Angeles County against St. Paul Mercury Insurance Company (“St. Paul”) due to St. Paul’s failure to reimburse the Company for certain costs and expenses incurred and paid by the Company for and in connection with the investigation and defense of various proceedings relating to certain stock option grants made by the Company, including Special Committee investigation costs (the “St. Paul Complaint”).   The Company purchased from St. Paul a directors and officers insurance policy that the Company contends covered such expenses during the pertinent time period.   St. Paul has reimbursed the Company for certain of the costs and expenses associated with the Company’s successful defense against the subject proceedings, but has refused to pay the remainder of the limits of its policy.  The St. Paul Complaint alleges that St. Paul is liable to the Company for the difference.  The Company seeks damages arising from St. Paul’s breach of the policy, punitive damages, and reimbursement of the attorneys’ fees expended in the investigation and litigation.  On August 1, 2008, St. Paul removed the lawsuit to the United States District Court for the Central District of California and shortly thereafter answered the St. Paul Complaint, denying that it has any further

 

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responsibility to the Company beyond the amount for which it had previously reimbursed the Company.  On January 30, 2009, St. Paul filed a motion for partial summary judgment on certain major issues in the litigation.  The Court entered an order on St. Paul’s motion on April 9, 2009, partially granting and partially denying its motion.  Pre-trial discovery on various damages and other issues is continuing.  The parties are preparing for a court-ordered mediation scheduled for June 2009.  A trial has been scheduled on all remaining issues in this litigation for January 2010.

 

On July 11, 2008, the Company initiated an action against Citigroup Inc., Citigroup Global Markets, Inc. and Citi Smith Barney, in the United States District Court, Central District of California, for violations of federal securities laws and the Investment Advisors Act, arising out of the Company’s purchase of auction rate securities.  The Court granted defendants’ motion to compel arbitration before the Financial Industry Regulatory Authority (“FINRA”).  The matter is now proceeding before FINRA.

 

On August 28, 2008, the Company initiated an action against Oppenheimer Holdings Inc., Oppenheimer & Co. Inc., and Oppenheimer Asset Management Inc., in the United States District Court, Central District of California, for violations of federal securities laws and the Investment Advisors Act, arising out of the Company’s purchase of auction rate securities.  The defendants answered the complaint on October 14, 2008 denying the allegations set forth therein.  The Oppenheimer action was deemed a related case to the Company’s action against Citigroup Inc. (described above).  After the Court granted defendants’ motion to compel arbitration in the Citigroup Inc. case, the Company stipulated to arbitration before FINRA, where the matter is now proceeding.

 

Securities Litigation - On September 11, 2008, a federal securities class action complaint styled Cunha v. Hansen Natural Corp., et al. was filed in the United States District Court for the Central District of California (the “District Court”). On September 17, 2008, a second federal securities class action complaint styled Brown v. Hansen Natural Corp., et al. was also filed in the District Court.

 

Both actions, filed by single individual shareholders purportedly on behalf of a class of purchasers of the Company’s stock during the period May 23, 2007 through November 8, 2007 (the “Class Period”), name as defendants the Company, Rodney C. Sacks, and Hilton H. Schlosberg. The allegations of both complaints are substantially similar. Plaintiffs allege violations of Sections 10(b) and 20(a) of the Securities Exchange Act of 1934 and Rule 10b-5 promulgated thereunder. Plaintiffs allege, among other things, that during the Class Period, the defendants issued materially false and misleading statements that failed to disclose that: (i) the Company’s second quarter sales results were “materially impacted by inventory loading as customers were induced to purchase more product before the Company raised its prices in its Monster Energy® drink line and its Java Monster™ drink line”; (ii) the Company was “experiencing declining sales in its non-core drink lines”; (iii) the Company was “experiencing production shortfalls with its Java Monster drink line”; and (iv) as a result of the foregoing, defendants “lacked a reasonable basis for their positive statements about the Company and its prospects.” The complaints seek an unspecified amount of damages.

 

The New Jersey Carpenters Pension Fund and the Structural Ironworkers Local Union #1 Pension Fund filed motions on November 10, 2008 for consolidation of the actions and for appointment of Lead Plaintiff and Lead Counsel.  A hearing on the motions (which had been previously scheduled for March 2009, but which was adjourned) is currently scheduled for June

 

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2009.  If a motion for consolidation is granted, defendants must respond within forty-five days from the date of service of any consolidated complaint or the designation of one complaint as the operative complaint in the consolidated class actions.  If a motion for consolidation is denied, then defendants must respond to the complaints within forty-five days from the date on which the denial of such motion is entered on the Court’s docket.

 

Derivative Litigation - On October 15, 2008, a derivative complaint was filed in the United States District Court for the Central District of California (the “District Court”), styled Merckel v. Sacks, et al.  On November 17, 2008, a second derivative complaint styled Dislevy v. Sacks, et al. was also filed in the District Court.  The derivative suits were each brought, purportedly on behalf of the Company, by a shareholder of the Company who made no prior demand on the Company’s Board of Directors.

 

The Merckel complaint names as defendants certain current and former officers, directors, and employees of the Company and HBC, including Rodney C. Sacks (“Sacks”), Hilton H. Schlosberg (“Schlosberg”), Harold C. Taber, Jr., Benjamin M. Polk, Norman C. Epstein, Mark S. Vidergauz, Sydney Selati (“Selati”), Thomas J. Kelly (“Kelly”), Mark J. Hall (“Hall”), Kirk S. Blower (“Blower”), and Hilrod Holdings, L.P.  The Company is named as a nominal defendant.  The factual allegations of the complaint are substantially similar to those set forth in the two securities class action complaints described above.  The complaint also alleges, among other things, that between May 2007 and the date of the filing of the complaint, the defendants directed the Company to issue a series of improper statements concerning its business prospects. The complaint further alleges that while the Company’s shares were purportedly artificially inflated because of those improper statements, certain defendants sold Company stock while in possession of material non-public information regarding the Company’s “true” business prospects. The complaint asserts various causes of action, including breach of fiduciary duty, aiding and abetting breach of fiduciary duty, violation of Cal. Corp. Code §§ 25402 and 25403 for insider selling, and unjust enrichment. The suit seeks an unspecified amount of damages to be paid to the Company, adoption of corporate governance reforms, and equitable and injunctive relief.

 

The Dislevy complaint, which has not been served, makes substantially similar factual allegations as the Merckel complaint, but names only Sacks, Schlosberg, Selati, Kelly, Hall, and Blower as defendants.  The Dislevy complaint asserts only two causes of action:  breach of fiduciary duty and unjust enrichment.  The suit seeks an unspecified amount of damages to be paid to the Company and equitable relief.

 

On December 4, 2008, Plaintiff in the Merckel action filed a motion to consolidate that action with the Dislevy action.  A hearing on the motion to consolidate (which had been previously scheduled for March 2009, but which was adjourned) is currently scheduled for June 2009.  If the motion to consolidate is granted, defendants must respond within 45 days after the filing and service of a consolidated amended complaint.  If the motion to consolidate is denied, defendants must respond to the Merckel complaint within 45 days from entry of the order denying the motion or from the filing of any amended complaint, whichever is later.

 

Although the ultimate outcome of these matters cannot be determined with certainty, the Company believes that the complaints are without merit. The Company intends to vigorously defend against these lawsuits.

 

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In addition to the above matters, the Company is subject to litigation from time to time in the normal course of business, including claims from terminated distributors.  Although it is not possible to predict the outcome of such litigation, based on the facts known to the Company and after consultation with counsel, management believes that such litigation in the aggregate will likely not have a material adverse effect on the Company’s financial position or results of operations.

 

ITEM 1A.

RISK FACTORS

 

Our Risk Factors are discussed in our Annual Report on Form 10-K for the fiscal year ended December 31, 2008.  There have been no material changes with respect to the risk factors disclosed in our Form 10-K.

 

ITEM 2.  UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

 

None.

 

ITEM 3.   DEFAULTS UPON SENIOR SECURITIES

 

None.

 

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

 

None.

 

ITEM 5.  OTHER INFORMATION

 

None.

 

ITEM 6.

EXHIBITS

 

 

31.1*

Certification of Chief Executive Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 

 

31.2*

Certification of Chief Financial Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 

 

32.1*

Certification of Chief Executive Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

 

 

32.2*

Certification by Chief Financial Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

 

 

*   Filed herewith

 

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SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

 

HANSEN NATURAL CORPORATION

 

Registrant

 

 

 

 

Date: May 11, 2009

/s/ RODNEY C. SACKS

 

Rodney C. Sacks

 

Chairman of the Board of Directors

 

and Chief Executive Officer

 

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EXHIBIT 31.1

 

CERTIFICATION PURSUANT TO RULE 13A-14(a) OR 15D-14(a) OF THE SECURITIES

EXCHANGE ACT OF 1934, AS ADOPTED PURSUANT TO SECTION 302 OF THE

SARBANES-OXLEY ACT OF 2002

 

I, Rodney Sacks, certify that:

 

1.             I have reviewed this quarterly report on Form 10-Q of Hansen Natural Corporation;

 

2.             Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

 

3.             Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

 

4.             The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

 

a.             designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

 

b.             designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

 

c.             evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

 

d.             disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

 

5.             The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent function):

 

a.             all significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

 

b.           any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

 

Date:

May 11, 2009

/s/Rodney C. Sacks

 

 

Rodney C. Sacks
Chairman of the Board of Directors
and Chief Executive Officer

 


 

EXHIBIT 31.2

 

CERTIFICATION PURSUANT TO RULE 13A-14(a) OR 15D-14(a) OF THE SECURITIES

EXCHANGE ACT OF 1934, AS ADOPTED PURSUANT TO SECTION 302 OF THE

SARBANES-OXLEY ACT OF 2002

 

I, Hilton Schlosberg, certify that:

 

1.             I have reviewed this quarterly report on Form 10-Q of Hansen Natural Corporation;

 

2.             Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

 

3.             Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

 

4.             The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

 

a.             designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

 

b.             designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

 

c.             evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

 

d.             disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

 

5.             The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent function):

 

a.             all significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

 

b.           any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

 

Date:

May 11, 2009

/s/ Hilton H. Schlosberg

 

 

Hilton H. Schlosberg
Vice Chairman of the Board of Directors,
President, Chief Operating Officer, Chief
Financial Officer and Secretary

 


EXHIBIT 32.1

 

CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

 

In connection with the quarterly report of Hansen Natural Corporation (the “Company”) on Form 10-Q for the quarter ended March 31, 2009 as filed with the Securities and Exchange Commission (the “Report”), the undersigned, Rodney C. Sacks, Chairman of the Board of Directors and Chief Executive Officer of the Company, certifies, pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

 

 

1.

The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

 

 

 

 

2.

The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

 

 

 

 

 

 

Date:

  May 11, 2009

/s/ Rodney C. Sacks

 

 

Rodney C. Sacks

Chairman of the Board of Directors

and Chief Executive Officer

 


 

EXHIBIT 32.2

 

CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

 

In connection with the quarterly report of Hansen Natural Corporation (the “Company”) on Form 10-Q for the quarter ended March 31, 2009 as filed with the Securities and Exchange Commission (the “Report”), the undersigned, Hilton H. Schlosberg, Vice Chairman of the Board of Directors, President, Chief Operating Officer, Chief Financial Officer and Secretary of the Company, certifies, pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

 

 

1.

 The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

 

 

 

 

2.

The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

 

 

 

 

 

 

Date:

  May 11, 2009

/s/ Hilton H. Schlosberg

 

 

Hilton H. Schlosberg

Vice Chairman of the Board of Directors,
President, Chief Operating Officer, Chief
Financial Officer and Secretary